Tag Archives: Program

Planning Your Partner Program Strategy: The Handbook for Success

Amity Kapadia — January 12, 2020 If you brand is taking on aggressive growth strategies, expanding into new markets, while still trying to remain lean, planning your partner program strategy is a top priority. In fact, a study1 revealed that 1 out of 3 high-growth companies rated partnership marketing as the most impactful marketing technique. … Continue reading Planning Your Partner Program Strategy: The Handbook for Success →

Alternative Paid Program Makes Publishers Less Dependent On Google, Facebook For Search Traffic

Alternative Paid Program Makes Publishers Less Dependent On Google, Facebook For Search Traffic by Laurie Sullivan  @lauriesullivan, January 7, 2020 Flipboard on Tuesday rolled out a native paid-content program introduced last year in beta that gives creators the opportunity to promote stories, expand audience development, and support affiliate and marketing efforts. “Think of it as … Continue reading Alternative Paid Program Makes Publishers Less Dependent On Google, Facebook For Search Traffic →

The One Relationship That Determines the Success of Your VoC Program

Sean McDade — December 30, 2019 No matter how talented you are as a customer experience professional, you need a team to create a world-class VoC program. In this blog post, we are focusing on the internal help you will need. The Information Technology (IT) Department Let’s begin with the information technology (IT) department. IT … Continue reading The One Relationship That Determines the Success of Your VoC Program →

Sustainability is the New Green: Why Every Forward-Thinking Company Needs a Sustainability Program

Ryan Ayers — November 6, 2019 Follow @TheBizTechGuru Business leaders can boost brand image and serve the public good by practicing corporate social responsibility. In recent years, public advocates have demanded more than lip service when it comes to protecting the interests of humanity. Resultantly, a growing number of executives recognize the importance of corporate … Continue reading Sustainability is the New Green: Why Every Forward-Thinking Company Needs a Sustainability Program →