by Jillian Wood January 13, 2016January 13, 2016 Is your business looking for a referral program software solutions? To save you time, we’ve put together a handy checklist of the key features and benefits to look out for when weighing your options. Here are the six key tools and functionalities you should consider for your … Continue reading What To Consider When Evaluating Referral Program Software
by Dinesh Raju December 22, 2015December 22, 2015 If you’re running a successful e-commerce store, you’d already have staked out multiple marketing channels – email marketing, PPC ads, social media content, retargeting, YouTube videos. But have you considered running a referral program? As it turns out, referral marketing is one of the highest ROI marketing … Continue reading 4 Steps to Optimize Your E-commerce Referral Program
by Jason Taylor December 22, 2015December 22, 2015 Employee Advocacy in its inception is the idea of providing great products and services as well as a positive work environment to encourage employee to get on their “soapbox” and sing the praises of the brand. We have all seen the evolution of communication unfold before our … Continue reading How To Drive Revenue With An Employee Advocacy Program
by Rupert Adam December 18, 2015 Follow @emailcenterDecember 18, 2015 2016 is just around the corner and while most marketers are busy with getting Christmas out of the way, it won’t be long until we need to implement our new strategies for 2016. Where to start? It’s easy to put things off because we don’t … Continue reading New Year, New Email Program
by Len April December 12, 2015 Follow @ZenithtalentDecember 12, 2015 Only the lonely One of the biggest challenges to the well-being of the 21st century workforce is addressing the physical and mental health issues that have accompanied the increasingly stressful conditions of business. Longer hours, fierce competition, rapid globalization, economic fluctuations and the on-demand expectations … Continue reading On-the-Job Isolation and What MSP Program Managers Can Do
by Len April November 23, 2015 Follow @ZenithtalentNovember 23, 2015 Ever hosted Thanksgiving? Then you’ve experienced one day in the life of an MSP program managerThanksgiving is practically here. Its presence is palpable. You feel the chill the air and smell the smoke rising from the chimneys of cozy hearths. Across the United States, families … Continue reading Giving Thanks for MSP Program Managers
Facebook-owned network launches program with 40 partners to help with ad tech, community management and content marketing. Martin Beck on November 10, 2015 Instagram continues to mature as a marketing tool. Today, the Facebook-owned social network introduced the Instagram Partner Program to help advertisers and businesses use Instagram to reach consumers. It’s a natural next … Continue reading Instagram Introduces Partner Program To Help Businesses Market Better On Instagram
How do you gain a competitive advantage with your email program? It’s all about differentiation and leveraging your data to drive results, says columnist Jose Cebrian. Jose Cebrian on September 21, 2015 I’ve worked with several large, well-known companies. Some push the virtual envelope with their email marketing, but let’s face it — many do … Continue reading Shhh. Your Email Program Should Be A Secret Weapon
Brendan JacksonSeptember 6, 2015 When running any kind of digital advertising campaign, it’s easy to look at the end results and declare which channel worked better than others, shift budgets, and move on. Take the following example: your target cost per lead (CPL) is $ 25, your paid search campaign CPL is $ 19, your … Continue reading Four Tips for Getting an A/B Testing Program off the Ground
Jamie NicholAugust 18, 2015 Peak intern season is wrapping up, so it’s a perfect time to take what you’ve learned and make changes for the next go-round. As you adjust your programming for the next wave of interns, keep these five common mistakes in mind… and avoid them! 1. Throwing interns into their work right … Continue reading 5 Mistakes To Avoid With Your Intern Program
