Leslie Finlay March 15, 2021 Today, anyone with a computer can create their own digital works without too much hassle. With an internet connection, they can also publish that work in an instant. This user-friendliness wasn’t always the case — and it’s largely thanks to WYSIWYG editing programs. So, what is a WYSIWYG editor? Using … Continue reading What Is a WYSIWYG Editing Program and Why Should You Be Using One?
Juan Ortiz February 2, 2021 For decades, incentive strategy has been used to influence positive behaviors in the channel that help drive more sales. Although “more sales” may be the key destination, the road to getting there may be blurry. Too often, channel professionals may find themselves jumping from the broad goal (like “more sales) … Continue reading The 5 “Es” of Incentive Program Strategy
AAM Launches Third-Party Audit Program For Digital Publishers by Sara Guaglione , December 4, 2020 The Alliance for Audited Media has launched a third-party audit program for digital publishers, which the organization says is a key step in the fight against digital ad fraud. The AAM Digital Publisher Audit focuses on verifying publishers’ traffic sources. … Continue reading AAM Launches Third-Party Audit Program For Digital Publishers
Clate Mask September 25, 2020 One of the best gifts of being an entrepreneur isn’t just expanding your business, but expanding your business organically with loyal brand ambassadors who are willing to inform everyone about your amazing products and services, drumming up more business by word-of-mouth. A great way to generate leads is through a … Continue reading The Pillars of a Great Referral Program For Your Business
Paul Dughi September 23, 2020 Here’s a new wrinkle to Google search for local businesses. Advertisers on Google can now display a green checkmark, which Google will tag businesses with either “Google Screened” or “Google Guaranteed.” It’s only available right now for certain categories of business, such as law, financial planning, and real estate for … Continue reading SEM: Is There Value in the Google Guaranteed Program?
Kellie Wong August 17, 2020 So, you’ve done the research, and you, like so many other HR professionals, have come to understand the powerful link between employee engagement and recognition. Unfortunately, your company doesn’t have a formal recognition program in place. You know that introducing a new, comprehensive employee recognition and rewards program is crucial … Continue reading A Guide to Get Executive Buy-In for a Recognition Program
JJ Tyson July 28, 2020 geralt / Pixabay Effective strategic partnerships are key for driving scalable growth and exceeding KPI targets within an affiliate program. The partnership between UpSellit and Advertise Purple, a leading Affiliate Marketing Agency, has helped numerous clients achieve greater success and thrive, even in uncertain times. To highlight the success of … Continue reading Case Study: Scale Your Affiliate Program with Targeted Incentives
Matt Thomas June 30, 2020 A well-constructed training plan enables employees to maximize their skillset and expand their expertise. These training and development programs can also foster better workplace morale, productivity, employee retention, and positively impact your bottom line. Although these training programs may be expensive, companies and employees can greatly benefit from the knowledge … Continue reading Why You Should Upgrade Your Training and Development Program
Caitlin Nobes — June 4, 2020 When it comes to your company’s recognition program, are you properly training your staff? Just one-third of organizations are training employees in how, when, and why to recognize their peers. That’s the finding of Achievers Workforce Institute’s 2020 State of Recognition report, released today. With few organizations training employees … Continue reading The Recognition Program Mistake 64% of Organizations are Making
Brand advertisers will be able to target TV screen viewing for the first time. Ginny Marvin on May 19, 2020 YouTube has relaunched its premium advertising program, now called YouTube Select. The company made the announcement ahead of its Brandcast upfront presentation to advertisers next month. YouTube Select rolls up the program formerly known as … Continue reading YouTube Select: YouTube’s new premium advertising program adds connected TV targeting