Andres Muñoz September 14, 2021 Brand ambassador programs are great, you already know this. They are great for many things like increasing awareness and sales while gaining the trust of the consumer and building a community. But just as with any marketing strategy, it must follow the best practices in order to take advantage of … Continue reading 9 Tips For Creating a Successful Brand Ambassador Program
Laura Krajewski June 28, 2021 Designing an effective training program in a call center is no easy task. Sure, your onboarding may be sufficient for new hires. But as those new hires become seasoned employees, their initial training fades, and you need to supplement it with new knowledge. Why? Well-trained call center agents are essential … Continue reading 4 Steps to Build a Call Center Training Program that Works
Kellie Wong June 25, 2021 As the trend towards globalization accelerates, it brings with it new HR challenges. The number of large multinational enterprises worldwide (with revenues of at least $ 200 billion) is expected to reach 13,900, with uncountable numbers of smaller organizations also building networks across borders. “The psychological and emotional reaction people … Continue reading 5 Keys to Building a Global Employee Engagement Program
Juan Ortiz June 2, 2021 No matter how great a channel incentive program may be, there is always room to optimize and improve performance, through many different approaches. In some programs, optimization initiatives fall by the wayside, leaving the program to stagnate. Other times, improvement concepts are driven by gut or speculation or perhaps things … Continue reading Driving Program Engagement Through a Positive User Experience
Kellie Wong April 25, 2021 Making sure your workers have top-notch skills isn’t cheap: According to the Training Industry Report, U.S. training expenditures rose 32 percent year over year, reaching $ 90.6 billion. The report broke this figure down into the following categories: Outside training products and services accounted for $ 7.5 billion, while other … Continue reading 5 Ways to Improve Your Training and Development Program
Leslie Finlay March 15, 2021 Today, anyone with a computer can create their own digital works without too much hassle. With an internet connection, they can also publish that work in an instant. This user-friendliness wasn’t always the case — and it’s largely thanks to WYSIWYG editing programs. So, what is a WYSIWYG editor? Using … Continue reading What Is a WYSIWYG Editing Program and Why Should You Be Using One?
Juan Ortiz February 2, 2021 For decades, incentive strategy has been used to influence positive behaviors in the channel that help drive more sales. Although “more sales” may be the key destination, the road to getting there may be blurry. Too often, channel professionals may find themselves jumping from the broad goal (like “more sales) … Continue reading The 5 “Es” of Incentive Program Strategy
AAM Launches Third-Party Audit Program For Digital Publishers by Sara Guaglione , December 4, 2020 The Alliance for Audited Media has launched a third-party audit program for digital publishers, which the organization says is a key step in the fight against digital ad fraud. The AAM Digital Publisher Audit focuses on verifying publishers’ traffic sources. … Continue reading AAM Launches Third-Party Audit Program For Digital Publishers
Clate Mask September 25, 2020 One of the best gifts of being an entrepreneur isn’t just expanding your business, but expanding your business organically with loyal brand ambassadors who are willing to inform everyone about your amazing products and services, drumming up more business by word-of-mouth. A great way to generate leads is through a … Continue reading The Pillars of a Great Referral Program For Your Business
Paul Dughi September 23, 2020 Here’s a new wrinkle to Google search for local businesses. Advertisers on Google can now display a green checkmark, which Google will tag businesses with either “Google Screened” or “Google Guaranteed.” It’s only available right now for certain categories of business, such as law, financial planning, and real estate for … Continue reading SEM: Is There Value in the Google Guaranteed Program?