Tag Archives: Product

How To Rank A Product Inside Amazon’s Search Engine – 5 Step Checklist

Thomas Buckland — April 13, 2018 — April 13, 2018 Amazon is the world’s largest ecommerce search engine. More people now start on Amazon than Google for product related searches. If you’re an ecommerce store, you likely already know this and have started selling on Amazon, if not, you should be! But how do you … Continue reading How To Rank A Product Inside Amazon’s Search Engine – 5 Step Checklist →

Will Yelling At AI Make Me Feel Any Better About Your Product?

Will Yelling At AI Make Me Feel Any Better About Your Product? by George Simpson , Featured Contributor, April 5, 2018 Artificial intelligence, according to a byliner I read this week, presents “an opportunity for brands to automate countless micro-experiences along the customer journey and in fact has already enabled seismic shifts in the way … Continue reading Will Yelling At AI Make Me Feel Any Better About Your Product? →

Report: Product discovery, not payments, the real m-commerce bottleneck

Product discovery and browsing cited by consumers as the main barriers to buying on smartphones. Greg Sterling on March 22, 2018   Conventional wisdom argues that despite mobile traffic growth, the main reason smartphone commerce lags the desktop is friction at the bottom of the funnel (i.e., payments). However, a new report from Qubit asserts … Continue reading Report: Product discovery, not payments, the real m-commerce bottleneck →

SaaS Companies: Implement a Product NPS Program in 5 Simple Steps

David Rode — February 28, 2018 — February 28, 2018 It has become all too common for B2B SaaS companies to survey their customers once a year through a moment-in-time customer relationship survey, with at least one section addressing the ultimate question of Net Promoter Score (NPS). Assuming the results are positive, the company then … Continue reading SaaS Companies: Implement a Product NPS Program in 5 Simple Steps →