Barry Roos September 22, 2020 When you go to any of of the world’s great museums you will see abstract art which shows off the wild imaginations of their creators like Pablo Picasso. Somehow we have gotten to the point where some people believe their website should be this type of artistic creation. Wrong! Many … Continue reading If Your Website Looks Like a Picasso, It Will Probably Fail
Jay Rahman — March 12, 2020 ‘So’ – I asked, ‘How was the training course?’ ‘Amazing’, said the newly minted ‘Super Agile Scrums Mechanical Engineer’. ‘Cool, what did you learn…? ‘ ‘I learned about all this amazing agile scrum stuff!’ replied the eager chap ‘Great,’ I smiled, ’so what are you doing differently?’ ‘Excuse me?’ … Continue reading That Agile Training Course Probably Wont Work…
What Marketers Probably Don’t Know About Yahoo Small Business by Laurie Sullivan , Staff Writer @lauriesullivan, February 26, 2020 Plans are in the works to expand Yahoo services through an offering the company calls Business Maker. The first version of this platform launched in October 2019. It’s offered through the company’s Verizon Business unit. The two … Continue reading What Marketers Probably Don’t Know About Yahoo Small Business
There’s an underappreciated relationship between online and offline retail. Greg Sterling on January 15, 2020 According to post-holiday sales data, U.S. overall retail sales were flat or up modestly; however, some traditional retailers saw sales declines to varying degrees. By comparison, online sales were up roughly 19% according to data from Mastercard, which said total … Continue reading Why the retailers closing stores probably won’t see a major e-commerce uptick
Carly McCrory — December 17, 2019 Search Engine Optimization. What a buzz word. Most people have heard of it, some marketers may have dabbled in it, but there are very few people with a true understanding of what a real SEO strategy entails. “But Carly, SEO is basic stuff,” you may say. “I know about … Continue reading What You’re Probably Missing From Your SEO Strategy
Mark Irvine — November 25, 2019 Oh, Bing—always in Google’s shadow, and Google has a BIG shadow. Google enjoys a lot of attention: It’s the most visited site in the world and generates 3.5 billion searches every day. Google is integrated into our lives, our technology, our politics, and even our language—“Google” is literally now … Continue reading Who Uses Bing, Anyway? 10 Surprising Ways You Probably Do
Larry Kim — July 26, 2019 Follow @larrykim — July 26, 2019 Twitter is a powerful tool in any company’s or professional’s arsenal. The platform can help you rocket to success and stand out like the majestic unicorn you know yourself to be. But, you’ll only get out of this world results if you truly … Continue reading 6 Amazing Twitter Hacks You’ve Probably Never Done Before
Derek Davidson — April 12, 2019 — April 12, 2019 I read somewhere that multi-tasking makes you stupid. So, I did some research to understand why. What I learned was both interesting and revealing. Google Is Your Research Friend In my business, the phrase ‘multi-tasking makes you stupid’ is often quoted. So, I typed the … Continue reading Why Multi-Tasking Makes You Stupid (And Why You’re Probably Enjoying It)
John Rampton — February 1, 2019 — February 1, 2019 Free-Photos / Pixabay Sometimes the conventional wisdom and obvious advice that you’ve heard a million times doesn’t cut it when need a major productivity boost. During these times you might need to think outside the box and use the following 12 productivity hacks to get … Continue reading 12 Productivity Hacks You Probably Aren’t Using
What’s one thing that all PPC marketers have in common? They’re human. And like all humans, they make mistakes. Most common PPC campaign mistakes can be easily rectified. With extra awareness, time and effort, you can adjust your optimization strategy to focus on ROI instead of CPA and get better results. With some changes to … Continue reading 5 PPC mistakes you’re probably making in your campaigns
