Peter Sheldon — August 16, 2017 Follow @magento — August 16, 2017 PublicDomainPictures / Pixabay The 2017 holiday shopping season is just months away, and many brands are already immersed in the advanced planning required to capitalize on this business opportunity. During holiday months, retailers acquire between 29 and 59 percent more customers. That percentage … Continue reading Preparing For The Holiday Rush: 4 P’s of E-Commerce Engagement
Columnist Megan Hannay takes a look at why big brands need to create in-depth local content to boost local reach, even in a world of “instant answers.” Megan Hannay on April 21, 2017 In my last post, I wrote about why local businesses need to focus on digital data sharing to perform better for … Continue reading Preparing for local reach in a ‘post-rank’ world, Part 2: Create content for local research
How might voice search impact local businesses? Columnist Megan Hannay shares her predictions and provides some advice on how SMBs can prepare for a future without rankings. Megan Hannay on March 28, 2017 Just last October at the Street Fight Summit, many marketers ranked voice search as the most “over-hyped” marketing tactic of the year. … Continue reading Preparing for local reach in a ‘post-rank’ world: Get your data in line
Kirk Dando — December 19, 2016 Follow @kirkdando— December 19, 2016 The man at the top of the mountain didn’t fall there. – Vince Lombardi You don’t simply arrive at the proverbially “top” of the mountain. It’s a tough journey. If you have a company on the cusp of growth in 2017, you are on … Continue reading How The Best CEOs Are Preparing Their Team For Growth In 2017
Mandy Edwards — November 27, 2016 Follow @memktgservices— November 27, 2016 It’s never too early to start working on your social media strategy for next year (or next week or next month). Recently, Buffer released their annual State of Social Media 2016 report after surveying over 1,200 marketers who mainly work with small to medium-sized … Continue reading Preparing Your Social Media Strategy for 2017
by Mike Kappel Follow @PatriotSoftwareOctober 19, 2016 I don’t think any business owner wakes up saying, “Gosh, I hope I get audited today!” Most small business owners do everything to keep their interactions with the IRS to a minimum—with special exceptions made for sizeable small business tax returns. However, if you set off any IRS … Continue reading Preparing for an Audit
by BusinessVibes February 5, 2016 Follow @businessvibesFebruary 5, 2016 When you consider how widely adopted ecommerce now is in the B2C market, it may seem strange that many B2B companies are still functioning with a route to market that usually involves an individual sales person or team, rather than having clients order services or products … Continue reading Preparing to Introduce Ecommerce to Your B2B Company
by Dorien Morin-van Dam December 11, 2015December 11, 2015 “Success depends upon previous preparation, and without such preparation there is sure to be failure.” I am sure that, like me, you do not want to fail in 2016!I am confident that, like me, you are willing to work hard, work smart and grow your business in … Continue reading 5 Ways Preparing Now Will Explode Your Online Presence in 2016
by Robert Brodo December 7, 2015 Follow @robrodoDecember 7, 2015 One of the most significant business trends of the last few years has been the unwelcome insertion of “Activist Investors” into organizations that are deemed to be “undervalued” because of overly complicated systems, lack of coordination across business units, and the “disproportionate” sharing of infrastructure … Continue reading Preparing Your Organization for the Impact of a Forced Business Unit Spin-off
Eleanor ShakibaNovember 5, 2015 Giving corrective feedback is a task many managers avoid, because they are concerned about how their message will be received. When a manager fears a staff member will cry during a feedback session, this concern will be amplified. As an HR professional, you can assist managers in this situation by using … Continue reading Tears During Feedback: Preparing Managers To Cope
