Tag Archives: practices

EU hits Meta with $414m fine over advertising practices

Ireland’s data privacy board punishes Meta for effectively forcing users to accept targeted ads. Kim Davis on January 4, 2023 The Irish data privacy board has imposed a fine of 390 million Euros ($ 414 million) on Meta over advertising practices that are illegal under European Union law. Because Meta’s European operations are based in … Continue reading EU hits Meta with $414m fine over advertising practices →

How Outdated Hiring Practices Can Derail Your Recruitment Efforts

Effective Hiring

How Outdated Hiring Practices Can Derail Your Recruitment Efforts Sanjoe Jose / 10 Nov 2022 Too often, recruitment departments are sidelined as simply a call center or cost function of a business, with the sole purpose of getting people to attend interviews and accept offers. This attitude and practice couldn’t be further from the … Continue reading How Outdated Hiring Practices Can Derail Your Recruitment Efforts →

TikTok Marketing Statistics and Best Practices for 2022

TikTok Marketing

TikTok Marketing Statistics and Best Practices for 2022 Elena Cucu / 09 Nov 2022 With TikTok marketing becoming the next big thing for companies that plan to increase their brand’s visibility through social media, one of the questions that arise is what are some best practices to follow to ensure the resources invested into … Continue reading TikTok Marketing Statistics and Best Practices for 2022 →

Bringing Agency Work In-House: Best Practices For Tough Times

Agency Business

Bringing Agency Work In-House: Best Practices For Tough Times by Christine Cifra , Maureen Link , November 3, 2022 Bringing agency work in-house is a winning play. Just ask marketers at Verizon, AB InBev and Citi. Yet, in a survey conducted by RSW/U.S. last December, only 39% of marketers said more than half of their … Continue reading Bringing Agency Work In-House: Best Practices For Tough Times →

Fintech marketing today and beyond: Exploring best practices and strategies

Financial Technology

Success in fintech marketing requires not just an understanding of SEC rules and regulations. It demands a strategy focused on customers. Allen Martinez on September 26, 2022 The fintech world is exploding. Transactions that once required a drive to the bank can now be done with the tap of a virtual button. It’s created a … Continue reading Fintech marketing today and beyond: Exploring best practices and strategies →

Best practices for getting started with AI

AI Marketing Tools

Companies don’t have to start from scratch to begin experimenting with artificial intelligence. Chris Wood on September 1, 2022 Artificial intelligence (AI) adds efficiency to any number of marketing applications, from content to conversational chatbots. For organizations looking to harness these capabilities, here are some ways to get started. “You do not, and should not, … Continue reading Best practices for getting started with AI →

8 B2B Content Marketing Practices that Work

B2B Marketing

8 B2B Content Marketing Practices that Work Irina Weber / 17 Jul 2022 Content marketing takes an essential role for both B2C and B2B businesses. The spike in content marketing proves that more and more companies invest in content marketing. According to Statista, 66% of B2B businesses want to boost their content marketing budget … Continue reading 8 B2B Content Marketing Practices that Work →

What is SaaS Security? Benefits, Challenges, and Best Practices

SaaS Software

What is SaaS Security? Benefits, Challenges, and Best Practices Pui Mun Beh / 22 Jun 2022 In today’s world, technology dominates everything from the simplest to the most complex of activities. Software is undoubtedly the primary need of the market. Most organizations are trending towards cloud and multi-cloud implementations. This move is not surprising … Continue reading What is SaaS Security? Benefits, Challenges, and Best Practices →

Best Practices In A Universe Without Guardrails

Corporate Culture

Best Practices In A Universe Without Guardrails by Eric Blankfein , Sheri Roder , April 22, 2022 The metaverse is here. Smart brands will take advantage of the opportunities it affords and will be ready for the potential challenges that will come with it. Smart advertisers can capitalize on this fluid environment to expand … Continue reading Best Practices In A Universe Without Guardrails →

8 Basic DevOps Principles and Practices

Software DevOps

8 Basic DevOps Principles and Practices Amit Gupta / 24 Mar 2022 For years the company administrators were the ones responsible for operations, integration, and development — and developers only had to write code. Before that — all specialists worked separately on projects as there was little communication between the two silos. Recently, DevOps … Continue reading 8 Basic DevOps Principles and Practices →