Is there a world where marketers move past silos to become ‘engagement architects,’ shifting from manual tasks to true orchestration? By Mike Pastore February 19, 2026 SAP today announced it is renaming its SAP Emarsys solution to SAP Engagement Cloud. The rebrand is part of a larger SAP strategy to make engagement a … Continue reading SAP evolves Emarsys into a full-blown engagement cloud
Optimizely makes its headless CMS offering fully available as a SaaS option. Kim Davis on July 17, 2024 Digital experience platform Optimizely has launched a new SaaS CMS while vowing continued support for its PaaS CMS. The new CMS is headless by design and incorporates a new Visual Builder, a user-friendly interface allowing content … Continue reading Optimizely launches new SaaS CMS
What is SaaS Security? Benefits, Challenges, and Best Practices Pui Mun Beh / 22 Jun 2022 In today’s world, technology dominates everything from the simplest to the most complex of activities. Software is undoubtedly the primary need of the market. Most organizations are trending towards cloud and multi-cloud implementations. This move is not surprising … Continue reading What is SaaS Security? Benefits, Challenges, and Best Practices
Why Should a SaaS Startup Use a Knowledge Base? Dheepika / 06 May 2022 Waiting for a customer service representative for a long time can really be haunting. In today’s face-paced world, all the customers are expecting instant answers. It is evident that the customer success team should also automate answering questions to their … Continue reading Why Should a SaaS Startup Use a Knowledge Base?
