Tag Archives: Part

Why Isn’t Spotify Part Of Your Digital Marketing Strategy?

Joao RomaoAugust 31, 2015 Allow me to open with a confession: until recently, I’d abandoned Spotify. My once beloved music streaming service had morphed into a slow-loading, ad-saturated, bug-ridden hydra. But, thank God, after a year of presiding over the most bloated and over-rated music streaming app in the business (in a very competitive market … Continue reading Why Isn’t Spotify Part Of Your Digital Marketing Strategy? →

Design-Centric MSP Programs: Simplifying and Humanizing Talent — Part 1

Len AprilAugust 26, 2015 Redesigning business through design thinkingWith innovation dominating the competitive drive of 21st-century organizations, the pyramidal command-and-control model is no longer effective. In our July 28 article, we looked at how thought leaders are moving toward an integrated network structure (a “team of teams”). Design thinking, which Jon Kolko proclaims has come … Continue reading Design-Centric MSP Programs: Simplifying and Humanizing Talent — Part 1 →

How To Plan Your Small Business Web Site: A Comprehensive Guide For Business Owners – Part 3

Renee ShupeAugust 20, 2015 Are you considering the idea of getting a website built for your small business? Then this detailed guide to website planning is for you. The Website Planning Process – Part 2 In Part One of this article, we have looked at the following areas of the website planning process: Step 1 … Continue reading How To Plan Your Small Business Web Site: A Comprehensive Guide For Business Owners – Part 3 →

How To Create A “Lead-Generation Pipeline” With Your Blog (Part 1)

In the first of this two-part series, columnist Daniel Faggella outlines three strategies to ensure your content speaks to your viewers to turn traffic into prospects and prospects into buyers. Daniel Faggella on August 10, 2015 Today we’re going to talk about creating a “pipeline” that serves up leads and hungry prospects to you — … Continue reading How To Create A “Lead-Generation Pipeline” With Your Blog (Part 1) →

Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 2

Contributor Sahil Jain shares more questions and answers about how best to utilize the platform. Don’t miss these important tips on bidding, targeting and choosing between ad products. Sahil Jain on August 7, 2015 Evan Lorne / Shutterstock.com In Part 1 of this series, I shared questions and answers about targeting and creative on LinkedIn. … Continue reading Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 2 →