Kathy SteeleAugust 14, 2015 The number one rule of social media marketing is … don’t be an egghead (a term our office uses for the placeholder profile image when first setting up a social media account). There is nothing worse than a company profile without a branded message, consistent content shares or even a profile … Continue reading Tech Tools and Trends: Part II (Social Media Marketing)
Blake HarrisAugust 14, 2015 (August 14, 2015), we took a closer look at Adweek’s 9 Interesting and Fun Digital Marketing Stats, and tried to break down what these numbers really mean. Today, we’ll continue that endeavor, with Stats #5-9: [In case you missed Part 1, the article can be found here.] 5. Imgur has more … Continue reading Let’s Examine 9 New Digital Marketing Stats (Part 2 of 2)
VerticalResponseAugust 11, 2015 Looking for an easy and affordable way to promote your business? Try Vine. You can use this video-sharing app to create six-second videos to captivate your audience. We shared Six Reasons to Use Vine for Your Business in part one of this guide. In part two, we explain everything you need to … Continue reading How to Use Twitter’s Vine To Promote Your Business: Part III
In the first of this two-part series, columnist Daniel Faggella outlines three strategies to ensure your content speaks to your viewers to turn traffic into prospects and prospects into buyers. Daniel Faggella on August 10, 2015 Today we’re going to talk about creating a “pipeline” that serves up leads and hungry prospects to you — … Continue reading How To Create A “Lead-Generation Pipeline” With Your Blog (Part 1)
VerticalResponseAugust 9, 2015 Showing will always trump telling. And if you can deliver the message quickly, even better. That’s why Vine is a powerful and creative way to promote your business. In the first of this three-part series, we covered Six Reasons to Use Vine for Your Business. Now we want to share with you how to … Continue reading How to Use Twitter’s Vine To Promote Your Business – Part II
Contributor Sahil Jain shares more questions and answers about how best to utilize the platform. Don’t miss these important tips on bidding, targeting and choosing between ad products. Sahil Jain on August 7, 2015 Evan Lorne / Shutterstock.com In Part 1 of this series, I shared questions and answers about targeting and creative on LinkedIn. … Continue reading Everything PPC Advertisers Want To Know About LinkedIn Ads – Part 2
VerticalResponseAugust 6, 2015 Starting a newsletter from scratch may seem a bit daunting. If you’ve never made one before, or you feel like your current newsletter campaign is in dire need of an overhaul, this post is for you. With a few tips and best practices from this two-part post, even as a first-timer you can create … Continue reading Tips for Email Newsletter Campaign First-Timers – Part I: Content
Vincent NgAugust 5, 2015 Before you continue reading this article, make sure you head to part 1 of How to Develop a Winning Pinterest Strategy and check out the infographic with all 11 tips at the bottom of this page! 6) Find Your Go-To Pinners Once you have an idea of the type of content … Continue reading How To Develop A Winning Pinterest Strategy From Scratch (Part 2)
Kasia PerzyńskaAugust 5, 2015 In the previous article, I mentioned that blogging is upon the most effective content marketing tactics available. Blogging brings significant SEO values, therefore, by learning how to optimize a business blog correctly, we can maximize its full potential. I have already explained the importance of long tail keywords and described how … Continue reading Actionable SEO Tips For A Blog That Will Double Your Traffic Part II
Olivier ChoronAugust 4, 2015 So let’s recap from my last blog post on the problems channel partners face with social media, just to get you up to speed. Problems: Partners take too long to post content – Once your partners finally find the time to post your content onto social media, is it sometimes out … Continue reading Understanding and Resolving Your Channel Partners’ Social Media Capabilities: Part 2
