By Heba Hosny November 8th, 2016 The previous articles in the “Influencer Marketing 101” series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) Creative Ways to Compensate Influencers [Case Studies] (Part 3) How to Become a High Paid Influencer? (Part 4) This comprehensive series … Continue reading Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)
By Karen Repoli 28 September 2016 Part1: Learn the Social Media Secret of 6-figure Entrepreneurs Get to Know Influencers within Your Niche: Building Your Social Media Team Part 2 This is part 2 of my series on building your social media team. In part 1 we revealed the secret of six-figure entrepreneurs: they don’t do everything … Continue reading Get to Know Influencers within Your Niche: Building Your Social Media Team Part 2
Lisa Kupfer — October 29, 2016 Follow @dearlisa— October 29, 2016 Blogging is still killing it in the SEO world. Here’s why: No matter if you’re a local business or a multinational company, you care about leads. Leads turn into sales. Sales turn into revenue. You get where I’m going with this. Leads are important … Continue reading Blogging Should Be Part Of Your Marketing Strategy
by Stefan Wolpers Follow @StefanWSeptember 29, 2016 TL;DR: On the Benefits of Offline Boards Offline boards lift a team’s level of collaboration significantly. They are great information radiators for stakeholders, and they massively benefit from the psychology of getting haptic. Learn the best practices of getting started with your own offline boards in this third … Continue reading How to Build Offline Boards – Agile Transition (Part 3)
by Stefan Wolpers Follow @StefanWOctober 22, 2016 TL;DR 20 questions for you — the new Scrum Master — that fit into a 60 minutes time-box. Start learning how the new Scrum team is currently working and get up to speed. Start Learning the Ropes in 60 Minutes I was recently asked to participate in the … Continue reading How to Kick-off Your Agile Transition (Part 1)
by Lori SoardOctober 18, 2016 Back in 1996, I started offering online writing courses through chat rooms to a handful of students. At that time, there weren’t as many online course options out there and what I and others were doing was still groundbreaking. Today, you can find courses on multiple platforms, sell them on … Continue reading 12 Step-by-Step Points to Write Your First Online Course – Part I
by Matt BannerOctober 11, 2016 Previously on Sales Wars: Part 1 of our two part series “Going Above and Beyond With Your Email Marketing” emphasized the importance of personalizing and maximizing one’s email marketing strategy. This week—sales Jedi Matt Banner returns to share how this new and improved strategy can be used to take on … Continue reading Going Above and Beyond With Your Email Marketing [Part 2]
by Molly RiordanSeptember 28, 2016 Now that you know how important a positive brand is, how exactly do you go about improving and strengthening yours? Some aspects are very organic, and take time to develop, but without setting guiding principles your brand message won’t be clear, enticing or effective. To begin, take stock. Is your … Continue reading You Already Have an Employer Brand…But is it a Positive Brand? [Part 2]
By Stefan Wolpers, 09 September 2016 Product Backlog Refinement—TL;DR How to kick off your agile transition part 1 Where to start when kicking-off an agile transition? Usually, tools and processes are smallest the common denominator among all participants, as they are at the core of the grand scheme of agile things. It is a rare occasion … Continue reading Product Backlog Refinement — Agile Transition (Part 2)
Contributor Chris Glushko believes viewable impressions are just the beginning; marketers need cross-platform measurement solutions that will put digital media on equal footing with traditional media. Chris Glushko on October 17, 2016 Measurement, we’ve come a long way. Just 10 years ago, I was a manager in the “interactive marketing” department of a major real … Continue reading Viewability is a big part of the journey, but it’s not the destination
