by Sean Pomeroy Follow @Sean_PomeroySeptember 16, 2016 The Real Value of an Employee Development and Training Solution Many organizations that we speak with tell us that while they understand the value of employee training and development, they aren’t certain they need a formal learning management program to deliver, track and manage that training. Many of … Continue reading Taking Employee Training to the Next Level
by Ed HeilSeptember 10, 2016 Producing a video that has a documentary feel is not easy. It requires some experience, patience, and a keen sense for the desired sound bite you’re trying to elicit. What makes it so difficult? Well, a documentary-style video has little or no narration. The characters in the story carry the … Continue reading 6 Common Video Questions to Answer Before Your Next Shoot
by Jarrick CooperSeptember 7, 2016 According to HubSpot, 38 percent of people will stop engaging with a website if the content or layout is unattractive. We all know how important your website’s design is. Whether it’s making a good impression with new leads and prospects or serving and adding value for existing customers, your central … Continue reading How to Gather Data For Your Next Website Redesign
by Brannon Brooks Follow @killbrannonSeptember 1, 2016 SEO tactics change frequently, most of the changes occur when Google makes changes. It is hard to keep up with trends, and it is even harder to predict what is being planned for SEO ahead of time. To make sure your content performs well, it is ideal to … Continue reading 7 Elements Of SEO To Pay Attention To Over The Next Year
A Salesforce exec points out how the Demandware acquisition and all those clouds can fit together. Barry Levine on August 19, 2016 When it was founded in 1999, Salesforce was known largely as the company for customer relationship management. CRM has remained its center of gravity as it has added tools for marketing, sales … Continue reading Next stop in Salesforce’s evolution: Becoming the platform for customer experience
by Laura Donovan Follow @thewordproAugust 14, 2016 Back in the ’80s, when I was in high school, my friends and I got our style savvy from wandering the mall, watching MTV or copying the lead character in a John Hughes movie. We relied on window shopping, television and movies to determine the latest pair of … Continue reading Influencer Marketing – The Next Big Thing is Here [Infographic]
by Chandra Clarke Follow @Scribendi_IncAugust 16, 2016 There’s a helpless feeling that comes with staring at a blank Word document when you begin writing something. The awful blinking cursor seems to mimic the second hand on a clock while you try and fail to come up with words to type. To avoid this situation as … Continue reading 5 Quick Ways to Brainstorm Your Next Blog Topic
Once upon a time, personalizing content was the ultimate in marketing sophistication. No more, says columnist Rebecca Lieb, who urges marketers to think deeply about why, how and where customers seek out their brands. Rebecca Lieb on August 4, 2016 Since the dawn of digital marketing, practitioners have hailed personalization as the ultimate in sophistication. Calling … Continue reading Why context is digital marketing’s next frontier
by Andre Oentoro July 23, 2016 Follow @breadnbeyondJuly 23, 2016 So you’ve created an explainer video to kick-start your business and enhance your landing page. The number of views are through the roof, your visitors seem to be engaged, and your landing page generates more leads than you can handle. This means that your explainer … Continue reading 3 Practical Ways to Spark New Ideas for Your Next Video Content
by Jake Kilroy July 16, 2016July 16, 2016 The best way to make a great infographic? Make sure it has great data. It’s the key to telling a good story and—when properly visualized—makes that story more memorable. But where do you get that data? You may have some in-house. You may have come across an … Continue reading 104 of the Best Free Data Sources For Your Next Infographic
