Tag Archives: network

How to Use your LinkedIn Network to Build a Targeted List of Prospects

Beata StaszkowOctober 6, 2015 LinkedIn has already given you several good prospect opportunities. Utilise them now! Discovering prospects is quite easy on LinkedIn and you probably have plenty of potential new customers in your existing network of contacts. This post explains how you can leverage your existing network list, and hopefully generate more business, or … Continue reading How to Use your LinkedIn Network to Build a Targeted List of Prospects

How Employers Use Social Network Checks to Screen Job Seekers

Genia StevensSeptember 25, 2015 Many employers have made social network checks a standard part of the talent acquisition process. A 2015 Harris poll revealed that fifty-two percent of employers use social networking sites to screen job candidates during the hiring process. These social network checks have become almost as common as reference checks and criminal … Continue reading How Employers Use Social Network Checks to Screen Job Seekers

Google Display Network Now Auto-Converts Text Ads into ‘Richer Text’ Image Ads

Larry KimSeptember 2, 2015 I’m constantly on the lookout for new tools, tips and tricks to make Google AdWords perform better for marketers. Recently, I learned that Google has added an awesome new feature to the Google Display Network – it will now automatically convert text ads to image ads! Earlier this week, we discovered … Continue reading Google Display Network Now Auto-Converts Text Ads into ‘Richer Text’ Image Ads

4 Easy Ways To Network On Twitter Before A Conference Or Event

Alisa MeredithAugust 26, 2015 Twitter is a fantastic tool for interacting with fellow conference attendees, speakers, and even organizers. You don’t have to wait until you get TO the conference to start connecting, though. In fact, connecting on Twitter is a great way to introduce yourself and start an online conversation which you can then … Continue reading 4 Easy Ways To Network On Twitter Before A Conference Or Event

Rethinking Referral Marketing: Build Your Professional Network

Sylvia MontgomeryAugust 7, 2015 At this point, we’ve gone through many of the steps needed to build a complete and powerful referral strategy: Referral Marketing and Your Professional Services Brand Where Are You Now? Understand Your Target Audience Develop a Strategy Demonstrate Your Expertise Now it’s time to turn your attention to building our your … Continue reading Rethinking Referral Marketing: Build Your Professional Network