Angela Earl February 15, 2021 Whether your purview is proposals, products, relationships, or processes, business life cycles continue to accelerate at a breakneck pace. It’s extremely exciting. Heightened levels of technology, innovation and disruption create new markets and revenue opportunities seemingly out of nowhere. Alas, in all of our hustle and bustle to keep up, … Continue reading Why You Need a Growth Mindset and More Time to Learn
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18 Common Mistakes You Need To Avoid When Blogging For SEO
Erika Taylor Montgomery February 10, 2021 How do potential customers find your business? Chances are, they search online. The internet is the top way consumers research brands, services and products before buying. That’s why blogging for SEO (search engine optimization) is so important to include as part of your company’s marketing strategy. Studies show that … Continue reading 18 Common Mistakes You Need To Avoid When Blogging For SEO
Modified Broad Match Is Going Away: What You Need to Know
Kristen McCormick February 14, 2021 On February 4, Google made another in a series of announcements over the years about changes to the structure of its keyword match types (the last being in 2019). As of February 18, 2021, the phrase match type will be expanded to match to more search queries, and the broad … Continue reading Modified Broad Match Is Going Away: What You Need to Know
Top Earning Freelance Jobs in 2021 You Need To Know About
Stefan Palios February 12, 2021 The only good thing the COVID-19 pandemic brought is the introduction of flexibility in the traditional workspace. The pandemic forced companies, small and large, to adopt remote work, simultaneously giving rise to freelance jobs. According to a recent report, there was a 22% increase in freelance earnings in 2020 compared … Continue reading Top Earning Freelance Jobs in 2021 You Need To Know About
50 Unbelievable Email Statistics You Need to Know
Larisa Bedgood February 10, 2021 While not new or perhaps very exciting, email still reigns strong as one of the least expensive and most cost-effective marketing techniques. Take a look at these 50 amazing statistics showing just how strong this marketing channel is: Email ROI 1) – Email continues to outperform other marketing channels by … Continue reading 50 Unbelievable Email Statistics You Need to Know
Microsoft Ads Replaces Manual CPC Bidding – What Advertisers Need To Know
Microsoft Ads Replaces Manual CPC Bidding – What Advertisers Need To Know by Laurie Sullivan , Staff Writer @lauriesullivan, February 9, 2021 Microsoft’s new approach to bidding will roll out between March and April. The transition affects all search, shopping, and Dynamic Search Ads campaigns that do not have automated bidding strategies. Between March 1, 2021 … Continue reading Microsoft Ads Replaces Manual CPC Bidding – What Advertisers Need To Know
Website Security for Small Business: Everything You Need to Know
Shannon Roxborough February 9, 2021 There was a time when only large corporations and government agencies had to worry about hackers and cybercriminals. Not anymore. They now pose an ever-increasing threat to small businesses. Depending on the source, statistics show that anywhere from nearly one-half to as many as two-thirds of all small business websites … Continue reading Website Security for Small Business: Everything You Need to Know
Why You Need to Say “NO” to More Spreadsheets
Kevin Shuler February 5, 2021 Looking for a Fast Way to Boost Your Bottom Line? Say “NO” to More Spreadsheets. A single spreadsheet error cost Fidelity $ 2.6 billion. How? An employee forgot to add a minus sign, indicating a loss of $ 1.3 billion. Instead, the value went in as a profit and the … Continue reading Why You Need to Say “NO” to More Spreadsheets
Employee Benefits: The Only Guide You Need
Kellie Wong February 4, 2021 The term “employee benefits” is used regularly, but often with a limited, traditional definition in mind. The traditional concept refers to legally mandated benefits plus a few voluntarily added by employers. With a new generation of employees, soon to become the majority of the workforce, and a competitive, global labor … Continue reading Employee Benefits: The Only Guide You Need
What You Need to Know About Hierarchical Decision-Making
Steven Imke January 29, 2021 The lessons of success and failure from the world’s response to the COVID-19 pandemic should have taught every business owner how the hierarchy of decision-making should be applied if you want to make better decisions. According to Thomas Sowell in his book “Knowledge and Decisions”, the more senior the decision-making … Continue reading What You Need to Know About Hierarchical Decision-Making
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