by Harvey Chipkin, Columnist, December 19, 2016 When two people visit Amazon’s website, they get two different experiences based on their past histories with the retailer. This “Amazon effect” has changed consumer expectations, and puts pressure on travel suppliers to deliver personalization and relevance at every touchpoint. Imagine the following examples: A traveler is on … Continue reading One Person, Multiple Devices And Channels
Tag Archives: Multiple
7 Great Tools to Simultaneously Post Content to Multiple Social Media Sites
Jaime Nacach — November 25, 2016 Follow @bloominari— November 25, 2016 Writing quality content is time-consuming enough. Posting it to multiple social media sites, can take you “forever”. Here are the seven best options that can cut your task from 15 to 30 minutes, at most, freeing your time to concentrate on what’s most important. … Continue reading 7 Great Tools to Simultaneously Post Content to Multiple Social Media Sites
How to Set Up Multiple Blogs and Why It’s Worth It
Dustin Ford — November 18, 2016 — November 18, 2016 Blogging has seen a rollercoaster ride in the past few decades. From its rise in the 90’s to its legendary fall in the early 2000’s, we have seen it come and go as a trend and source of income. In this day and age, the … Continue reading How to Set Up Multiple Blogs and Why It’s Worth It
Study Finds Consumers Increasingly Search Across Multiple Retail Sites Per Session
by Laurie Sullivan, Staff Writer @lauriesullivan, September 9, 2016 Why do consumers browse on multiple retail sites when shopping for a specific item? Excluding the fact that they look for a better price, 34% browse multiple sites looking for a better selection, 23% say the product is unavailable, 20% want to compare shipping options, and … Continue reading Study Finds Consumers Increasingly Search Across Multiple Retail Sites Per Session
It’s Not All About the C-Suite: Why SDRs Should Prospect Multiple Levels Within an Organization
by Kim StaibAugust 15, 2016 Anyone working in client-based outsourced lead gen knows this conversation all too well: Vendor: Can you give me an idea of what profile you are looking for in regards to contact data procurement? Client: We ONLY want to talk to folks in the C-level suite, from companies with over 500 … Continue reading It’s Not All About the C-Suite: Why SDRs Should Prospect Multiple Levels Within an Organization
Franchise SEO: How to Take Local SEO to Multiple Locations
by Avinash Nair June 24, 2016June 24, 2016 First of all, let me apologize for the slightly misleading title. There is a world of difference in local SEO for franchises, e-commerce SEO or paid SEO for that matter. From creating different types of landing pages to finding niche keywords that are relevant, a lot of … Continue reading Franchise SEO: How to Take Local SEO to Multiple Locations
Challenges of Managing Multiple Social Media Accounts – And How to Overcome Them
by Ashwini Pai May 24, 2016May 24, 2016 Social media marketing is a lot of work; don’t let anyone tell you otherwise. From creating content and publishing it, to monitoring feeds, responding to fans and followers, and keeping track of competitors’ campaigns, it requires you to plan in advance as well as think on your … Continue reading Challenges of Managing Multiple Social Media Accounts – And How to Overcome Them
How to Appeal to Multiple Audiences on LinkedIn
by John Nemo November 19, 2015 Follow @JohnNemoPRNovember 19, 2015 One of the secrets behind a successful LinkedIn profile is getting as specific and niche as you possibly can with the services you offer and (more important) the audience you serve. But what happens when you serve more than one type of audience or buyer? … Continue reading How to Appeal to Multiple Audiences on LinkedIn
Becoming A Local SEO Expert For Multiple Locations
Nathan SikesJune 21, 2015 When an organization expands its reach to multiple locations and states, executing a local SEO strategy becomes just as important as any other promotional marketing. Between the ever changing mobile landscape and google’s local search algorithm dubbed Pigeon, it can be difficult to know exactly what strategies your business needs to … Continue reading Becoming A Local SEO Expert For Multiple Locations
Can You Run Multiple A/B Tests at the Same Time?
Peep LajaMay 7, 2015 You want to speed up your testing efforts, and run more tests. So now the question is – can you run more than one A/B test at the same time on your site? Will this increase the velocity of your testing program (and thus help you grow faster), or will it … Continue reading Can You Run Multiple A/B Tests at the Same Time?