Tag Archives: Million

Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says

Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says by Laurie Sullivan , Staff Writer @lauriesullivan, September 7, 2017 Website performance and IT issues cost brands roughly $20 million annually — about $1.5 million due to slowdowns and $18.5 million due to general site issues — for those analyzed in the study despite … Continue reading Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study Says

Facebook Messenger has new ways for brands to meet its 900 million users

Facebook Messenger is adding scannable codes, specialized links and welcome notes to help brands connect with its 900 million monthly users. Tim Peterson on April 7, 2016   Yeamake / Shutterstock.com Facebook is priming the pump for brands to go big on Messenger. A week before Facebook is expected to announce ads in its messaging … Continue reading Facebook Messenger has new ways for brands to meet its 900 million users

The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions

by Kara Burney December 17, 2015 Follow @wkndatburneysDecember 17, 2015 When Star Wars debuted in 1977, it became an instantaneous cultural phenomenon without the help of social networks. But this week’s premiere of Star Wars: The Force Awakens marks the first time that the franchise is in full force on social media. Keep in mind, after all, that it has been 10 … Continue reading The Star Wars Marketing Force Awakens on Social Media with 234 Million Interactions

E-Commerce Platform Granify Lands $7 Million Series A Funding

Peter Thiel’s Valar Ventures leads funding of Edmonton-based e-commerce conversion platform. Marketing Land on May 26, 2015  Granify, an e-commerce conversion platform based in Edmonton, Alberta, has announced a U.S. Series A funding round of $7 million. The funding is led by Valar Ventures, a New York-based venture firm co-founded by Peter Thiel. The company … Continue reading E-Commerce Platform Granify Lands $7 Million Series A Funding