Shea Drake — December 19, 2017 — December 19, 2017 Is your social media strategy 2018 proof? The Pew Research Center reports social media traffic increased from 5% in 2005 to 69% by 2011 — and that number has likely increased since then. If you own a business, the stat might not impress you much. … Continue reading Why A Social Media Strategy Is Critical to Your Business’s Success
geralt / Pixabay Many people have a love/hate relationship with social media, and I used to be among them. Social media is a complicated thing; it’s free promotion for businesses and a great way to connect with clients, customers and fans. It also fuels feelings of competition, inadequacy, and can be a time suck. For … Continue reading Three Ways I Use Social Media to Inspire Business Decisions
Jeff Bullas — December 17, 2017 — December 17, 2017 Social media marketing for business is new and not for everyone. It is being implemented by the innovators and the early adopters that love to lead the pack. It is also a very different way of communicating your brands message and with that comes challenges, … Continue reading 20 Reasons Why You Shouldn’t Use Social Media
Ronald Dod — December 15, 2017 Follow @Visiture_Search — December 15, 2017 What once was considered a fleeting trend for youngsters has become a new way of life for people of all ages: social media. It has changed the way we share our day to day moments, shop, and communicate with businesses. It is this … Continue reading The Most Effective Tactics for Driving Social Media Traffic to Your eCommerce Store
Hilary Bird — December 12, 2017 — December 12, 2017 Every major social media channel now offers video as a built-in feature of their platform – Instagram, Facebook, Twitter & (just recently) Linkedin. HubSpot found that 43% of people want to see more video content from marketers & almost 52% of marketing professionals worldwide name … Continue reading 3 Quick Ways to Use Video in Social Media Marketing
Sahail Ashraf — December 11, 2017 Follow @BizGrowInsights — December 11, 2017 As we sit, just weeks away from the New Year, it is becoming increasingly apparent that social media for businesses is going to experience plenty of change in 2018. Nothing will go away (including Facebook) but changes will happen. The best thing we … Continue reading The Ultimate Business Guide For Using Social Media Marketing In 2018
Angela Hausman, PhD — December 8, 2017 Follow @MarketingLetter — December 8, 2017 I love teaching bright, young college students for a number of reasons, but one is that I learn a lot from them. This week, students are finishing up presentations on the marketing plan they developed, which gave me great insights on … Continue reading Social Media is a Marketing Channel, Not a Strategy
Dmitry Dragilev — December 8, 2017 — December 8, 2017 There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs, marketers, and ecommerce owners — and you can see why journalists are drowning in emails. Most of these emails are basically the same: “You should … Continue reading How to Pitch Journalists and Get a Response: Practical Media Pitch Examples for Ecommerce Brands
Warren Knight — December 8, 2017 Follow @warrenknight — December 8, 2017 We are heading into the last month of 2017, and the year has flown by. So much has happened in 2017, especially when it comes to Social Media Every year I like to talk about Social Media trends for the following year, just … Continue reading The Need To Know Social Media Trends For 2018
William Comcowich — December 8, 2017 Follow @GleanTeam — December 8, 2017 Google Alerts has long been a favorite online monitoring tool for many, including marketing and PR professionals, small businesses and even not so small organizations. After all, it’s free and easy to set up. Google’s name recognition attracts users who don’t know of … Continue reading 5 Reasons to Trash Google Alerts in Favor of a Paid Media Monitoring & Measurement Service
