Priya Florence ShahJuly 17, 2015 What is social media engagement and how can you increase it? Social media engagement is the Holy Grail of marketing and seems to be just as elusive. It means different things to different people, but to most marketers, it means getting a response from their target audience. It may come … Continue reading 50 Ways To Increase Social Media Engagement
Meredith RiceJuly 16, 2015 With heavy content saturation across every social channel and the general churn and burn mentality that comes with it, there’s a lot of pressure on brands to be creating new content constantly. Leave it all to the last-minute and figuring out what to post can be incredibly difficult, especially without a … Continue reading How to Create a Social Media Content Calendar [Video Tutorial]
Charlene OldhamJuly 16, 2015 It’s a safe assumption that if you are reading this blog, you’re using social media in some way to grow your business. Maybe you’re building a brand for your website or sharing inspiration to engage your community online. But what if you are creating an event offline? Can social media help … Continue reading How To Use Social Media To Drive Offline Interactions
Tim AlanJuly 16, 2015 Adding 2.1 million subscribers in Q2 of this year, mobile provider T-Mobile now counts nearly 60 million customers among its ranks. Since 2013, the company has added nearly 15 million new customers, and is within a stone’s throw of surpassing Sprint to become the third-largest provider in the United States (currently, … Continue reading T-Mobile’s (Sometimes) Sarcastic Social Media Presence Pays Off Again
Marc GubertiJuly 16, 2015 When I first came across Twitter Advanced Search, I was absolutely blown away. The advanced search makes it easy to find targeted individuals to interact with and/or market your products to. I learned about Twitter Advanced Search a few months after it was made available to the public, and ever since … Continue reading 10 Ways You Can Use Twitter Advanced Search For Your Social Media Strategy
Vasudha VeerannaJuly 15, 2015 Social media has come to be one of the most essential marketing techniques for all types of businesses, including retail. Although it may be difficult to establish a direct relationship between social media and in-store sales, few would deny the influence that it bears on consumers’ purchase decisions. Nearly 70 percent … Continue reading Guide to Social Media Marketing Strategy for Small Retailers
Suzanne HoenigJuly 15, 2015 Which colors of the rainbow are the best? Based on what?The best at what?Blue’s a good light for coming out of TVs screens late at night. And for country songs about eyes and the Montana skies.Red’s a good light for districts of ill-repute. Also, sunsets, roses, and clown noses.Green is best … Continue reading Which Social Media Platforms Are the Best?
Ashley Taylor AndersonJuly 14, 2015 I spend more time in my kitchen than I do in any other room in my apartment. I’m a baker by training, but I love cooking just as much. For me, preparing food isn’t just about enjoying a delicious meal (although that’s admittedly part of it). I enjoy the science … Continue reading The Missing Ingredient In Your Social Media Marketing Recipe
Amanda HickenJuly 14, 2015 Data: This one four-letter word can incite panic in the most stalwart of public relations professionals. If it seems like there are numbers following you everywhere, that’s because there are. Website traffic, earned media pickup, social media engagement…Understanding these performance metrics and communicating them to others is an inescapable job requirement. … Continue reading 3 Tips For Trouble-free Monitoring On Social Media
by Sheena Mathieson July 14th, 2015 Many small businesses often make the mistake of not investing in the proficient social media management teams and their services, including social media strategies, simply because they feel it is unnecessary. More often than not, the problem also revolves around tight budgeting and uncertainty with the idea of … Continue reading How To Create A Successful Social Media Strategy
