by Margie Kupfer June 16, 2016June 16, 2016 Social media has had a profound effect on consumer behavior. Consider that nearly half of Americans (47%) say Facebook has the greatest impact on purchase behavior (compared to 24% in 2011). And 50% of all Americans have a Facebook account. It also feels as though there are … Continue reading How Can Brands Combine Social Media And Mobile Marketing?
Tag Archives: Media
6 Social Media Strategies to Boost Lead Conversions
by Kimberly Lynch June 16, 2016June 16, 2016 Have you ever spent what felt like countless hours researching, editing, analyzing and creating compelling content for your business – only to have it never be read? It can be a pretty frustrating feeling. Here’s the deal: If you want people to read your content, you need … Continue reading 6 Social Media Strategies to Boost Lead Conversions
Are Your Social Media Posts Making You Money?
by Brian Basilico June 16, 2016 Follow @bbasilicoJune 16, 2016 I was given the opportunity to give two different presentations, to two different organizations on the same topic, “How Do I Make Money On Social Media?”. Well, guess what? You can make money on social media. I have done it and my clients have done … Continue reading Are Your Social Media Posts Making You Money?
Your Step-by-Step Guide to Social Media for Small Business
by Julie Chomiak June 16, 2016June 16, 2016 In this fast moving world, it’s a major accomplishment to launch a small business. There can be years of preparation and when your business is finally open to the public, it’s a huge feat. Yet keeping the momentum going and growing your business takes another level of … Continue reading Your Step-by-Step Guide to Social Media for Small Business
5 Ways to Incorporate Sponsors on Social Media
by Sabrina Turman June 15, 2016June 15, 2016 Whether it’s an event, a yearlong partnership or a short-term promotion, sponsorships are a part of any good business’ marketing efforts. When a sponsorship contract is underway, one of the terms you can include is a social media component. Social media can sometimes be hard to … Continue reading 5 Ways to Incorporate Sponsors on Social Media
5 Social Media Myths Debunked
by Justin Wilson June 14, 2016 Follow @Jus_WilsonJune 14, 2016 There is an awful lot written about social media. In one article, it is the savior of the planet, in another, it is the start of the demise of mankind. Regardless of your point of view (probably somewhere in between these two I guess), there … Continue reading 5 Social Media Myths Debunked
7 Fundamental Ethics of Social Media Marketing
by Tahir Akbar June 14, 2016 Follow @tahirakbrJune 14, 2016 Business ethics are essential component of any business strategy. Particularly, if we discuss the outbound communications like marketing and PR; ethics stand as even more vital element to be taken care of. The modern corporate code of conduct is depiction of professional ethics that an … Continue reading 7 Fundamental Ethics of Social Media Marketing
The Top 5 Apps For Your Next Social Media Contest
by Jeff Bullas June 14, 2016June 14, 2016 Running a social marketing campaign is a great way to build your email list and generate more engagement with customers and fans. A social media contest could be as simple as running a small sweepstakes, or as complex as running a photo contest that includes social sharing, … Continue reading The Top 5 Apps For Your Next Social Media Contest
Instagram Pros and Cons for Small Business Marketers: 2016 Social Media Series
by Suzanne Hoenig June 14, 2016 Follow @SMHoenigJune 14, 2016 Last week, we looked at Instagram in the abstract — as something Margaret Atwood may have written at the turn of the century — and then, with a high-level geopolitical analysis — because I fancy the work that Stratfor and the like do for our … Continue reading Instagram Pros and Cons for Small Business Marketers: 2016 Social Media Series
6 Ideas for Creating Your Next Social Media Caption
by Dhariana Lozano June 13, 2016 Follow @DhariLoJune 13, 2016 Sometimes after you finally find the perfect image, spend time to edit it just right, then… well nothing, because you’ve drawn a blank about your caption! It can be really easy to get stuck when its time to write your messaging. Stare blankly at your … Continue reading 6 Ideas for Creating Your Next Social Media Caption
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