Tag Archives: Maximize

How To Maximize Existing Link Value With Link Optimization

By James Duthie November 12th, 2015 You’ve probably seen a story like this before. You win a new client. They’ve got an extensive network of stores. They’ve got a good level of consumer awareness. They’ve been in business, and online, for over 10 years (hello domain authority!). So far, so good. But the news isn’t all … Continue reading How To Maximize Existing Link Value With Link Optimization

How to Use Organic and Paid Instagram Strategies to Maximize Channel ROI

by Leah Spector November 10, 2015November 10, 2015 Instagram is quickly replacing Facebook as the advertising channel of choice for small and midsized retailers, with many reporting it as the highest engaged platform as a percentage of audience (some 7x higher, according to experts). And, with more than 400 million active users, Instagram better offers … Continue reading How to Use Organic and Paid Instagram Strategies to Maximize Channel ROI

‘Tis the Season: 3 Keys to Maximize Seasonal Hiring

by John Orr November 9, 2015 Follow @CeridianNovember 9, 2015 Deloitte’s latest retail holiday sales forecast is projecting as much as $ 965 billion in sales between November and January, a 4 percent increase over last year’s shopping season (excluding motor vehicles and gas). Many other sources are consistently positive.  August’s increase was in line with economists’ … Continue reading ‘Tis the Season: 3 Keys to Maximize Seasonal Hiring

How Publishers (And Everyone Else) Can Maximize Their Email Marketing Efforts

Jonathan YefetOctober 29, 2015 An awesome study was just conducted by the folks at Folio Magazine and WhatCounts. It surveys a bunch of publishers, asking them about their challenges, goals and the opportunities presented to them by email marketing. It took place through the month of September, and we’re happy to share the results with … Continue reading How Publishers (And Everyone Else) Can Maximize Their Email Marketing Efforts

4 Ways To Maximize The Potential Of Your Preheader

Ben SmithOctober 18, 2015 We’ve rapped before about subject lines and their importance. But there’s a little extra something-something that is chilling out in inboxes right next to your glorious email titles: preheaders i.e. that little line of text that follows the subject the line. When you open an email, it appears before your email’s … Continue reading 4 Ways To Maximize The Potential Of Your Preheader