VerticalResponse — October 18, 2019 Follow @VR4SmallBiz Email is often underutilized by small, local businesses despite the fact that it boasts a whopping 122 percent ROI — more than four times that of social media and direct mail. Whether you own or operate an auto repair shop, landscaping business, tax preparation service or other local … Continue reading 6 Proven Local Email Marketing Ideas For Small Businesses
Daniel Ndukwu — October 18, 2019 Follow @daniel_ndukwu When you first try email marketing and get results, a whole new world of opportunity appears. You write down a few words, send it to strangers, they open, and then by from you. If you stick with it long enough, you’ll realize email blasts and one size … Continue reading 4 Advanced Email Marketing Automations and Tactics you Should Use
VerticalResponse — October 19, 2019 Follow @VR4SmallBiz Email is one of the most important tools in your event marketing toolbox. Easy to create and ultra-affordable, email makes it easy to promote your event to tens of thousands of people with a single click. Event marketing is even easier when you take advantage of email automation, … Continue reading Automate These 7 Event Marketing Emails to Skyrocket Ticket Sales
Young Entrepreneur Council — October 18, 2019 Follow @YEC If you’re trying to sell products online, it takes more than an impressive website and product images to draw in your audience. To find out more about what you need to know about e-commerce marketing, read on to see what members of the Young Entrepreneur Council … Continue reading 11 Things Every New Company Should Know About E-Commerce Marketing
Shmuel Herschberg — October 16, 2019 Follow @https://twitter.com/shmuelh When it comes to email marketing, engage your audience is mission-critical. Without motivating your subscribers to take the actions that you want them to do – be it purchase or just garner a little more brand loyalty – all your efforts will be futile. But is that … Continue reading SEO Tricks Applied to the World of Email Marketing
Emily Sidley — October 15, 2019 Follow @EmilySidleyPR When you think of social media marketing, is Instagram on your radar? There are a lot of benefits to investing time and resources into this social media platform! Keep reading to learn about them, and to discover helpful Instagram tips we recommend for each of our clients’ … Continue reading How to Use Instagram for Your Brand’s Social Media Marketing
When you give a creative team a strategic, authentic and singular insight, it will inspire great work. Theresa Forman on October 15, 2019 Building a corporate, product or service brand – or planning any go-to-market activity in support of that brand (campaign, website, content, etc.) – in the absence of a strategy is like building … Continue reading Soapbox: Hope is not a marketing strategy
Tom Wozniak — October 14, 2019 Follow @tomwozniak One of the biggest challenges facing companies is acquiring new customers/business. Especially as companies grow, one way they may split their marketing department is into customer retention vs. customer acquisition teams. While the customer retention program focuses on keeping and growing the business from current customers, the … Continue reading Extending Your Marketing Reach with Partners
Kevin George — October 11, 2019 Follow @imkevin_monk Savings accounts, credit cards, loans – well these aren’t the kind of words that excite everyone. Rather, finance is considered boring by many. To add to the woes is the rigid regulatory environment. Content, however, can help to make things interesting for financial service providers; it can … Continue reading 7 Email Marketing Tips to Help You Create Awesome Finance Emails
We need to develop the technical skills to maximize the machine’s output, while still nurturing the creativity that underpins the best marketing campaigns. Andy Betts on October 11, 2019 Across industries and in nearly every vertical, AI is driving digital transformation. In sales, for example, 70% of US-based professionals are now using some form of … Continue reading Automated marketing technology opportunities: Enhancing human opportunity
