Liz Papagni October 30, 2020 Baby Boomers are one of the wealthiest generations to date, holding $ 2.6 trillion in spending power. That’s a lot of money brands can earn when they work to understand Boomers and craft marketing campaigns that really reach them. Where many fail is in assuming that this older generation can’t—or … Continue reading What You Need to Know About Marketing to Digital Boomers
Melanie Green October 29, 2020 An email marketing strategy starts with an email sent by a company to a specific list of customers or clients. A good email marketing strategy will generate a number of customers, engage with your list, and help you generate more leads and sales. One of the biggest advantages of email … Continue reading How to Write an Email Marketing Campaign
Paula Chiocchi October 29, 2020 A lot has already been written about how the current health and economic challenges are affecting businesses, and marketers in particular. But what may be surprising, is that while many B2Bs have reduced their overall marketing spend this year, email and digital ads are thriving. eMarketer forecasts that US B2Bs … Continue reading 5 Reasons Digital & Email Marketing Should Get Your Vote Now
Jenn Villa October 28, 2020 Here you are again— clicking an article to learn about a shiny, new search engine trick. Maybe you’re hoping this one will be the gamer changer that’ll get you the page one ranking you’ve been working so hard towards. Or, at the very least, that’ll give you some fresh ideas … Continue reading The Under-Utilized SEO Strategy: Mission-Driven Content Marketing
Daniel Hopper October 28, 2020 Affiliate Marketers act like a salesforce for a business. Marketing can be a costly investment for businesses. Big investments into advertising can be an elevated risk if you do not know the return. Would it not be great if someone else better at marketing took up that risk and funded … Continue reading Using Affiliate Marketing to Increase Sales. How Does it Work?
Debra Murphy October 28, 2020 Sometimes we need to get back to basics when creating a marketing strategy for your small business. In many conversations with small business owners, I have realized that my conversation with them seems to focus on the same topics. They want to do some type of marketing because “someone said … Continue reading Small Business Marketing Strategy – 5 Things You Need to Know
Real-time data and personalization increase conversions. Rodric Bradford on October 27, 2020 While many marketing technology tactics have changed the past two decades to reflect a faster-paced society and advances in technology, the use of affiliate marketing channels has remained relatively the same in terms of system and structure. “It is a business development channel … Continue reading New approaches to affiliate marketing
Brian Mikes October 25, 2020 At the bottom of this article I share a number of super secret Ninja ways to sell more of your products… But, before I get to those Ninja Secrets, we MUST talk about Amazon Prime day! Amazon Prime Day just ended… and let me tell you, 2020 was one for … Continue reading Exposed! Sell More on Amazon with Text Marketing
Christopher Jan Benitez October 20, 2020 jmexclusives / Pixabay The growing importance of digital marketing is a sign for businesses to take their online campaigns seriously. No longer can they just rely on tired offline tactics to promote their business, especially today with the current pandemic. Therefore, it’s in their best interest to integrate growing … Continue reading Best Types of Digital Marketing Services to Help Grow Your Business
Daniel Hopper October 20, 2020 Email Marketing has become one of the most popular and effective marketing method and relationship management tool used by businesses since it rose quickly into prominence with the internet about 25 years ago. Pretty quickly, most people had a personal email address and were checking their email, making it a … Continue reading Email Marketing: A Tool to Strengthen Relationships, Improve Brand Awareness and Increase Sales
