Tag Archives: Many

Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

Where should retail marketers focus most of their time and effort: search or Amazon? Columnist Purna Virji shares data from an analysis of shopper behavior and the findings may surprise you. Purna Virji on September 15, 2017   No matter where they’re located or what market they serve, retailers around the globe have questions about … Continue reading Amazon vs. search: Why you shouldn’t put too many eggs in one shopping basket

How to Boost Employee Morale and Experience Its Many Benefits

Johnny Duncan — September 13, 2017 — September 13, 2017 Alexas_Fotos / Pixabay The benefits of attaining a high level of employee morale are phenomenal; luckily, building morale isn’t as difficult as some believe. Just skimming some of the benefits of high employee morale would make any employer want to boost morale in their organization: … Continue reading How to Boost Employee Morale and Experience Its Many Benefits

The Many SEO Benefits of Creating Keyword-Rich Website Content

Susan Friesen — May 9, 2017 Follow @eVisionMedia— May 9, 2017 How to Use Highly Effective Keywords for a Search Engine Optimized Website Last week I wrote about the basic search engine optimization principles all entrepreneurs and business owners should be aware of when representing their business online. And because search engine optimization can be … Continue reading The Many SEO Benefits of Creating Keyword-Rich Website Content

Snapchat will tell brands how many people saw their ads, then visited their stores, restaurants

Snapchat is measuring how many visitors its ads send brick-and-mortar locations and giving brands new ways to drive that foot traffic from the app. Tim Peterson on April 12, 2017   In the growing rivalry between Facebook Inc. and Snapchat’s parent company Snap Inc., Facebook’s strategy seems to be copying Snapchat’s product features, and Snap’s … Continue reading Snapchat will tell brands how many people saw their ads, then visited their stores, restaurants

Why Are So Many Customer-Centric Leaders on Their Own?

Christopher Brown — March 3, 2017 Follow @marketculture— March 3, 2017 Many customer-centric leaders we have spoken with are facing challenges they did not expect. While they themselves understand the imperative for a customer culture that will drive future business performance and sustainability and act as role models in leading the business in this way, … Continue reading Why Are So Many Customer-Centric Leaders on Their Own?