Anna BennettApril 21, 2015 Pinterest is not about pushing your products For many marketing departments one of the big challenges they have with Pinterest is that it is an indirect marketing vehicle vs. a direct marketing vehicle. What that means is on Pinterest you gather a large flock of followers first, many of whom will … Continue reading The Biggest Pinterest Mistakes You Don’t Know You’re Making
Laura DonovanApril 16, 2015 Launched into the Social world in 2010, Pinterest became the fastest growing Social Network at the time. Today Pinterest has maintained its popularity and is at the top of the Social Network hierarchy. At last count, Pinterest has over 70 million users and has become an important tool in Social Media … Continue reading Win Pinterest by Making Great Pins
Jeff FerminApril 8, 2015 Aside from disengagement, the other major problem that exists in North America is the rising obesity rate. There are over half a billion obese people in the world and the money spent due to obesity-related diseases is getting higher every day. We couldn’t help but question if work-related stress is one … Continue reading Is Your Job Making You Gain Weight?
Mike MoranApril 4, 2015 They mean well, our corporate legal counsel. They really do. They are paid to protect the company from risk. And when they see something new and risky on the horizon–like this social media thing–they react. They stamp it with a big red “NO.” They know that some employees are going to … Continue reading How Your Legal Team Might be Making Social Media MORE Risky For Your Company
Andy PreislerMarch 23, 2015 If you are not currently using social networks, you might be asking, “What is social networking doing that helps businesses?” The answer is a huge amount if it is used properly. Savvy entrepreneurs are promoting their products and services in unique and creative ways; businesses are expanding their customer base substantially … Continue reading Making Your Social Networks Work for You
Business.comMarch 11, 2015 Having a video produced for your business can be a budget breaker, but for many businesses to stay competitive today, it is a necessity. In fact, according to Pew Research Center, digital video advertising is growing rapidly at 43.5% year over year. I’m often asked this simple question: “How much will a … Continue reading 4 Ways to Lower the Cost of Making a Business Video
ZOG DigitalMarch 10, 2015 Bust out those bagpipes – St. Patrick’s Day is just around the corner! While we all love a good reason to raise a pint, this Irish saint has a few lessons every marketer can learn from. You don’t need the luck of a four-leaf clover to become the brand your competitors … Continue reading Lucky Is Good – Strategic Is Better: Making Competitors Green With Envy
Brian BasilicoMarch 9, 2015 How would you like to grow your business? Get out of your office and go meet some new people. I am a huge proponent of networking, and conferences equal networking on steroids. Relationships are the currency of business, however you can’t have a relationship with a business … only with people. … Continue reading Making The Most Of Relationships … Your Conference Is Calling
Michael CohnFebruary 21, 2015 You have worked long and hard at this point to make sure that you are getting the most out of your LinkedIn groups. Let’s say that you are a member of 50 groups (the maximum allowed number of groups on LinkedIn) and you are interacting once in a while. You know … Continue reading Making A Significant Contribution In Your LinkedIn Groups
Amy PerryFebruary 5, 2015 The year 2015 began just a few short weeks ago, and now is as good a time as any to prioritize your main goals for the year, or as it’s often referred, to make resolutions. Resolutions don’t always have to be drastic; they should be attainable. Start by evaluating your business’ … Continue reading New Year, New Goals: Making The Right Resolutions For Your Small Business
