Bob WoodsSeptember 28, 2015 When it comes to talking about what I do, one of my biggest problems is having the tendency to “data dump,” or give way too much information about my company and its services. What’s more, I do it way too soon… often, before the people to whom I’m speaking are even qualified … Continue reading Three Social Selling Mistakes You’re Probably Making
Jeremy TaylorSeptember 24, 2015 Google Analytics offers a truly extensive range of actionable data. It will show you who’s browsing your website, how they’re using it and how they found you. Without analytics, you rely on guesswork (and guesswork is a terrible business model). The problem is that it can be tricky to identify the … Continue reading Making Sense of Google Analytics: 10 Tips for Small Businesses
Troy HollenbeckSeptember 18, 2015 Like any other money making platform, with guest blogging you need to start with a plan. Mapping out how you are going to build your guest blogging business – and make no mistake, using guest blogging to make money is a business – will help you maximize your revenues, minimize your … Continue reading Your Complete Blueprint For Making Money With Guest Blogging
After demanding the false claims and robocalls stop more than a year ago, Google brings legal action against the agency. Ginny Marvin on September 17, 2015 On Wednesday, Google took legal action against a search marketing firm for allegedly making illegal automated calls to small businesses and falsely claiming to be working for or with … Continue reading Google Sues SEO Firm For Making False Partnership Claims In Illegal Robocalls
Richard HoweSeptember 15, 2015 Client testimonials are a great way of making your company appear reputable, professional and trustworthy. If a visitor to your site is in any doubt about ordering a product or buying a service, a well-phrased and positioned review from a real-life client can be just what they need to make that … Continue reading Making the Most of Website Testimonials
Jodie CookSeptember 15, 2015 Pretty much whichever way you look at it, Facebook is still the mother of all social media platforms. Sure, its growth has slowed and, yes, it might not be the network of choice for the teenagers of today, but it doesn’t matter. The people with money (everyone from millennials up to … Continue reading Facebook: Still the Mother of Social Media Platforms and They’re Making You Pay For It
Ty RothsteinSeptember 10, 2015 Your Facebook page has the power to make or break your business. With the amount of time and content people take in while staring at their feeds, taking advantage of people’s tastes and attention span is your top priority. As hard as you are trying to do that, you might not … Continue reading 9 Facebook Mistakes You Can’t Keep Making (and How To Fix Them)
Richie ContartesiSeptember 9, 2015 Web design is getting much more advanced, with so many more bells and whistles available now than there were several years ago. Because of this, it is all too easy to forget the basic tips for online success, especially the fundamentals within WordPress. Sure, the type of content you publish, the … Continue reading 5 Biggest WordPress Mistakes I Hope You Aren’t Making
Scott FenstermakerAugust 25, 2015 Let me share the lessons I learned the hard way about ad testing. I’m going to focus primarily on social (display) ads, which I’ve generally found trickier to optimize than search ads. I have an Adwords background, and search ads have a couple of intrinsic pluses: By definition, people are … Continue reading Is Your Business Making These A/B Ad Testing Mistakes?
Kyle WongAugust 20, 2015 “The Struggle is where greatness comes from.” – Ben Horowitz Startups are hard, but they’re especially hard when things don’t go as planned. And that’s not a distant possibility, no matter how strong of a product/market fit you have. It’s a foregone conclusion that something will go wrong at some point. … Continue reading Making It Through The Startup ‘Trough Of Sorrow’
