Tag Archives: Mail

An Old Fashioned Direct Mail Job Search Campaign Can Land Your Next Job

Richard Sellers — April 21, 2017 — April 21, 2017 After you’re exhausted calling your executive search firm contacts, friends, peers, and receptive ex-bosses several times each, it’s time to go back to the future to get in front of more executive job opportunities. You need a “new” approach, direct mail job search, even if … Continue reading An Old Fashioned Direct Mail Job Search Campaign Can Land Your Next Job

How Networking Strategies Can Improve Your Direct Mail Results

Mike Ryan — February 15, 2017 — February 15, 2017 Perhaps you’ve never thought of your direct mail campaign as a form of networking. But with networking defined as “interacting with other people to exchange information and develop contacts”, there are actually many similarities between these two marketing strategies. Here are three pearls of networking … Continue reading How Networking Strategies Can Improve Your Direct Mail Results

Mastering Direct Mail Marketing: How To Build A High-Converting Campaign

by Vignesh Subramanyan Follow @v_subramanyanOctober 9, 2016 What if I told you that your best performing and the highest engaging channel is one that you don’t even use? As you’ve probably figured out from the title, I’m talking about direct mail marketing. Direct mail has some of the highest response rates and competitive cost-per-acquisition across … Continue reading Mastering Direct Mail Marketing: How To Build A High-Converting Campaign

How to Improve a Direct Mail Campaign and Win the Game of Thrones [Infographic]

by Scott Taylor June 23, 2016 Follow @scottthegreat1June 23, 2016 With the average attention span now officially shorter than that of a goldfish; breaking through the noise and marketing to your intended target audience has never been harder. There’s more competition than ever before, less time to communicate your message than before and more ways … Continue reading How to Improve a Direct Mail Campaign and Win the Game of Thrones [Infographic]

PebblePost’s updated platform makes direct mail more like digital ads

Instead of the previous limited triggering, marketers can now set unlimited behavioral and rule-based triggers to generate personalized color postcards. Barry Levine on June 22, 2016   PebblePost is dedicated to remaking snail mail into personalized marketing. Since October of last year, the New York City-based company has offered what it describes as the “first … Continue reading PebblePost’s updated platform makes direct mail more like digital ads