by Colleen McKenna July 6, 2016 Follow @Colleen_InteroJuly 6, 2016 Always be Closing. Boost your LinkedIn presence. Are you doing both? Every sales professional has had that line drilled into them from every sales manager, “boss” or sales training session they’ve attended. Selling has changed. In a networked world, it’s best to “always be networking.” … Continue reading How To Boost Your LinkedIn Presence Through Networking
by Erin Dore Miller July 1, 2016July 1, 2016 Job seekers, let’s talk. It’s really tough looking for a job. Believe me, I know firsthand. I speak with active candidates every day that are working their hardest to land that next awesome opportunity. But I see a few missteps happen over and over again that … Continue reading How to Attach a Resume to a LinkedIn Job Application
by Denise Chan June 30, 2016 Follow @denisechan26June 30, 2016 There are some things that just go together. Peanut butter and jelly, Han Solo and Chewie, Mulder and Scully, Snapchat and millennials… and LinkedIn Ads and B2B marketing. If you’re a B2B marketer and you’re not already using LinkedIn Ads, here’s the butter to your … Continue reading Paid Social Strategy 101: LinkedIn Ads
by Jordan Con June 29, 2016 Follow @jordanmconJune 29, 2016 LinkedIn has become one of the most effective B2B marketing channels. In fact, according to a 2015 benchmark report by Content Marketing Institute and MarketingProfs, LinkedIn has been the top social media channel for B2B content distribution for the last three years, edging out Facebook … Continue reading Beyond Clicks And Leads: How To Optimize Your LinkedIn Ads For Revenue
by Stephen Claridge June 24, 2016June 24, 2016 LinkedIn advertising can expand the reach of a business-to-business company’s PPC while maintaining, or even increasing ROI. LinkedIn is the network of choice for business-minded individuals. Striking a far more professional chord than its larger, but less classy cousins, Twitter and Facebook, LinkedIn has become the online … Continue reading Expand B2B PPC Advertising With LinkedIn
By Sharon Hurley Hall|2016-06-28T14:43:28+00:00June 27th, 2016|Social Media Marketing|2 Comments LinkedIn has changed a lot from being the niche business networking site that it was. While that’s still its purpose, the site is now a lot more social, including features that will help you not just have a professional presence, but actively market your business. Why … Continue reading How To Use LinkedIn For Marketing
by Cloris Kylie June 24, 2016June 24, 2016 LinkedIn Publisher (LinkedIn Pulse) can be a powerful vehicle to share your message and position you as an expert in your field, but only if you use it the right way. When misused, LinkedIn Publisher can damage the perception that current and potential business connections have of … Continue reading 7 Costly LinkedIn Publisher Mistakes You Should Never Make
by Colleen McKenna June 22, 2016 Follow @Colleen_InteroJune 22, 2016 Already, just days after the announcement of Microsoft buying LinkedIn, much has been written about this acquisition. Analysts, social media bloggers, LinkedIn enthusiasts and social selling experts have shared their varied opinions and hopeful enthusiasm. In short, the more I think about it and understand … Continue reading 15 Ways to Prepare for the Microsoft LinkedIn Acquisition
by Personal Branding Blog June 22, 2016June 22, 2016 When you’re on the job market, you can call on your LinkedIn connections — school affiliations, friends, friends of friends, former employers or coworkers — for assistance. Useful information is at your fingertips. Pity the poor job seekers of yesteryear who had to spend far more … Continue reading 8 LinkedIn Updates to Make Yourself More Hirable
by John Nemo June 20, 2016 Follow @JohnNemoPRJune 20, 2016 Here are some great shortcuts that will help you attract more clients and generate more business for yourself on LinkedIn! Having spent 48 straight months discovering the best ways to sell products and services using LinkedIn, it’s been incredible to watch the platform evolve into … Continue reading 3 Must-Have Tools to Attract More Clients on LinkedIn
