John Nemo — February 8, 2018 Follow @JohnNemoPR — February 8, 2018 It’s easy to make and (thankfully) easy enough to avoid. Discover what it is and make sure you’re not guilty of this LinkedIn-related faux pas. It drives me bananas when I see huge brands and individuals marketing on LinkedIn like it’s 1984 instead … Continue reading Are You Making This Conversion-Killing Mistake on LinkedIn?
Bob Van Rossum — February 7, 2018 Follow @BobVR — February 7, 2018 Are you a marketing professional who takes advantage of social media to build your personal brand and build valuable connections? As digital marketing headhunters, we often see even the most seasoned professionals make mistakes on social media that are easily avoidable. Sure, … Continue reading 7 Common Mistakes Marketers Must Never Make on LinkedIn
James Potter — January 18, 2018 Follow @thelinkedinman — January 18, 2018 Athazagoraphobia is a genuine phobia and, while rarely reported, is quite a common phobia and seems to be rampant across social platforms. Clinicians say that people that suffer with this phobia have a fear of being forgotten or ignored, and can have low … Continue reading Phobias on LinkedIn – Athazagoraphobia
Adam Roberts — January 6, 2017 — January 6, 2017 LinkedIn is the king of social media in the B2B world – and for a number of reasons. The channel can be used as an opportunity to share vacancies within the company and source the best talent, showcase your business’ content and great work, as … Continue reading LinkedIn for Leaders: Are You All Singing From the Same Hymn Sheet?
Bill Conn — November 23, 2016 — November 23, 2016 LinkedIn announced the launch of Sponsored InMail last week, and I really wanted to love it. I still might. But right now it seems like just another great way for marketers to be ignored by their audiences – and potentially damage their brand in the … Continue reading LinkedIn Sponsored InMail: Another Way to Be Ignored by Your Audience
by Kristina Jaramillo Follow @GetLinkedInHelpOctober 18, 2016 As I review the actions, thoughts, and ideas from some of the most recognized social media and social selling authors, experts and consultants, I understand why business leaders and sales and marketing professionals are failing to drive demand on LinkedIn. I now understand why 8 out of 10 … Continue reading Stop the Numbers Game on LinkedIn That Even the Social Selling Experts Are Playing
by Cloris Kylie June 24, 2016June 24, 2016 LinkedIn Publisher (LinkedIn Pulse) can be a powerful vehicle to share your message and position you as an expert in your field, but only if you use it the right way. When misused, LinkedIn Publisher can damage the perception that current and potential business connections have of … Continue reading 7 Costly LinkedIn Publisher Mistakes You Should Never Make