Tag Archives: link

Why the Rise of AI-Generated Content Will Make Link Building Even More Important

Why the Rise of AI-Generated Content Will Make Link Building Even More Important Jason Khoo / 20 Mar 2023   Artificial intelligence (AI) has been around for decades, but the release of sophisticated tools like ChatGPT is pushing AI-generated content into the mainstream. Marketers are both curious and nervous — understandably — about what this … Continue reading Why the Rise of AI-Generated Content Will Make Link Building Even More Important

To Link or Not to Link: Should You Include Links In Your Social Media Posts?

Arik Hanson October 14, 2021 Over the last 12 years I’ve been a consultant, I’ve conducted a lot of social media audits. And one trend I continue to see in many of those audits is brands attempting to drive organic traffic to their web sites or blogs from social media. In some cases, it works–specifically … Continue reading To Link or Not to Link: Should You Include Links In Your Social Media Posts?

Link Building 101: Taking Advantage of Quora and Reddit to Build E-A-T in 2021

Ioan Gerosanu July 21, 2021 Link building is an ever-evolving process. Over the past years, it’s been shifting from simply dropping tons of spammy links all over the web to spending extensive amounts of time for just a couple of relevant opportunities. Nowadays, link building is more about developing multiple strategies in order to develop … Continue reading Link Building 101: Taking Advantage of Quora and Reddit to Build E-A-T in 2021

Link Tracking Explained

Desiree Johnson July 12, 2021 Imagine you’ve just built a landing page, created an email marketing campaign, or sent a newsletter to your subscribers. These marketing initiatives need easily accessible links directing your audience to a product or service. To make your future communications and interactions successful, you need to know what links are being … Continue reading Link Tracking Explained