Mary Lister — March 7, 2020 So your company decided that it’s about time to start engaging with an audience on social media. That probably means you’re going to run some social advertising (Facebook Ads, anyone?) and establish a brand presence on Instagram, Facebook, LinkedIn, Twitter, and maybe even some other social media networks. Image … Continue reading 7 Ways to Write More Like-able Social Media Copy
Beth Adan — April 26, 2017 Follow @BethAdanPR— April 26, 2017 What should you post on social media? Here are 11 creative ideas. I’m sure you hear it over and over again –post regularly on social media to leverage the power of your following, create brand ambassadors and increase your company’s name recognition online. Posting … Continue reading What Should My Business Post on Social Media?
by Karla JacksonOctober 2, 2016 It seems like every week, new features and updates are added to social media channels, and for small business owners, keeping up with the latest trends and remembering best practices for social posts may seem daunting. From character limits to image sizes, each social channel has it’s own standards and … Continue reading Best Practices For An Ideal Social Media Post
by Laura Cole November 30, 2015November 30, 2015 When Google’s Matt Cutts made the outlandish claim that guest blogging was moribund in 2014, his comments were taken at face value within the business community. They were perhaps taken a little out of context, however, as they primarily referred to the questionable guest blogging and SEO … Continue reading How to Craft a Successful Guest Post
Darnelle O’BrienApril 20, 2015 Last week, popular ice creamery Gelato Messina won praise on social media for its response to an angry online reviewer who called one of its employee’s racist and derogatory names. In a review titled “Worst Customer Service”, posted on Urbanspoon for the Gelato Messina store in Parramatta in Sydney, a “diner … Continue reading A Guide to Dealing With Negative Reviews on Social Media
Rachel ParkerMarch 9, 2015 Remember the good old days, when all you needed to make an impression on social media was quality content? Yeah, me neither. Well, barely. Don’t get me wrong — quality is still king, especially given the effusion of crap content that’s clogging the social web. It’s just that, with everybody and … Continue reading Need To Know About Paid Social Media Posts