Troy HollenbeckJuly 16, 2015 So how can you leverage the popular 140-character social media site to drive more traffic to your business or blog? Dozens of Twitter experts, marketing pros and business leaders who have used Twitter to market their brands, productsand services share their top 10 tips for how to successfully market your business … Continue reading Top 8 Ways Twitter Can Boost Your Bottom Line
Victoria VessellaJune 6, 2015 Data is as equally-weighted a strategic corporate resource as capital, seeing that our economy has shifted from one of industry to one of information. Having an efficient data collection system in place is vital for the survival and growth of any business. Employees should have the ability to gather data about … Continue reading How Real-Time Data Collection Can Improve Your Bottom Line
Allison VanNestApril 23, 2015 Does your business have a blog yet? What about a Twitter account or a Facebook page? If you’re still not sure whether social media is worth it, consider the costs if don’t bring your marketing efforts into the digital age. The Numbers One of the great advantages of blogging and email … Continue reading Blogging: Good for the Environment and Your Bottom Line
Miranda PaquetApril 21, 2015 Your subject line is one of the most important parts of your email newsletter. Writing a great subject line will ensure you attract your readers’ attention and convince them to open your message. But have you ever wondered if your subject lines could be more effective? Watch this video below to … Continue reading How to Write a Great Subject Line
VerticalResponseMarch 31, 2015 Emails that are designed to sell need an attention-grabbing subject line. You must pique a customer’s curiosity. Once your email is opened, you can sell your product by directing them to your website or social media pages. Get that cash register ringing by using these five email subject line tips specifically for … Continue reading 5 Product-Selling Email Subject Line Tips for Retailers
Amir JirbandeyMarch 23, 2015 As in real life, first impressions matter in email marketing. The inbox is a noisy and crowded place. You have around 60 characters to capture your consumer’s attention in the subject line. Following our recent blog post on what words to avoid using in your subject line, in order not to … Continue reading How to Write The Perfect Subject Line
Richie ContartesiFebruary 27, 2015 Does an attractive custom WordPress design lead to more sales? By “attractive web design,” I don’t just mean pages that look good, but also pages that work right. But all that matters is how it looks, right? Wrong! The fact is, you’ll lose visitors before they even see your beautiful custom … Continue reading Does Custom WordPress Design Impact the Bottom Line?
PrialtoJanuary 21, 2015 “64% of people say they open an email because of the subject line” – Chadwick Martin Bailey When deciding on a subject line, you must first gain clarity on the purpose, on the email, and the audience. From there, a set of best practices should flow. We’ve got strong opinions on email … Continue reading Email Subject Line Best Practices to Improve Your B2B Open Rates
By Sarah Skerik, Published November 8, 2014 Press releases have evolved in content, utility, and format. The audience these messages reach has also changed significantly over the years. When I started working for PR Newswire 20 years ago, very few people have ever heard of the company. At that time, press releases were sent primarily … Continue reading Walking The Line Between Pitching And Storytelling
Airports always provide numerous sources of frustration. Something always goes wrong and there is always something that gets on your nerves. Yet, we suck it up, grit our teeth, and continue on because there is no way to avoid it. From the moment you walk into the airport, to the time you exit the airport … Continue reading Getting Your Customers Out of Line With a Virtual Call Center
