Tag Archives: Launches

Databox Launches Free App To Watch Over Your Marketing Platforms

The iOS and Android helper alerts you when tracking thresholds you’ve set in those platforms are reached. Barry Levine on November 20, 2015 Marketers have so many tools tracking so much data, it’s a wonder they have time to get any work done. To help with this never-ending challenge, Boston-based Databox released this week its … Continue reading Databox Launches Free App To Watch Over Your Marketing Platforms

Infer Launches New Platform To Take Predictive Lead Scoring To A New Level

Prospect Management Platform exposes data generating the score and uses it to build individual profiles, actions and recommendations. Barry Levine on November 5, 2015  As its name suggests, Infer has made its living by generating data-driven inferences about which people and companies could become good customers. Today, the Mountain View, California-based company is launching a … Continue reading Infer Launches New Platform To Take Predictive Lead Scoring To A New Level

Site-Optimizing Moovweb Launches Suite Of Shopping Cart-Optimization Tools

New product offers A/B testing, user flow management, analytics, and best practices. Barry Levine on October 6, 2015 Shopping cart checkouts are the Heartbreak Hill of marketing. It’s where potential buyers hit a wall of indecision and leave their chosen products, unbought. This week, website optimizer Moovweb is launching MoovCheckout, a mobile web toolset to … Continue reading Site-Optimizing Moovweb Launches Suite Of Shopping Cart-Optimization Tools

Google Launches Stand-Alone Street View App For iOS And Android

New app enables individuals to create Street View-style 360-degree imagery. Greg Sterling on September 3, 2015 Google’s Street View has been somewhat challenged in the transition to a mobile-centric world. It’s available through the Google Maps and Google Earth apps, but it hasn’t really been well showcased on the small screen — until today’s launch … Continue reading Google Launches Stand-Alone Street View App For iOS And Android

Pinterest Launches First Third-Party Integrations With Polyvore & IFTTT

Pinterest promises more such connections with websites and apps in the coming months. Martin Beck on July 8, 2015 Pinterest switched on its developer platform today, introducing Polyvore and IFTTT as the first third-party services to be integrated with its network. The move comes two months after Pinterest announced that it was opening API access … Continue reading Pinterest Launches First Third-Party Integrations With Polyvore & IFTTT

Content Creation Platform Visage Launches Web-Based DIY Tool For Creating Data Graphics

In addition to rolling out its new image creator, the company announced $2.5 million in seed funding from Venture51 and K5 Ventures. Amy Gesenhues on June 19, 2015 Content creation platform Visage has secured $2.15 million in seed funding from Venture51 and K5 Ventures, in addition to launching its web-based “do-it-yourself” tool for creating branded … Continue reading Content Creation Platform Visage Launches Web-Based DIY Tool For Creating Data Graphics

AOL Launches ONE To Allow Advertisers To Manage And Measure Programmatic Across All Screens

Existing point solutions will roll up into a unified programmatic platform while still giving advertisers access to third-party solutions. Ginny Marvin on April 14, 2015  After much planning, AOL has launched ONE, an advertising platform that rolls up all of AOL’s ad tech brands into one access point for advertisers and agencies to manage programmatic ad … Continue reading AOL Launches ONE To Allow Advertisers To Manage And Measure Programmatic Across All Screens