Tag Archives: LastMinute

Effective Last-Minute Tips and Tools for Holiday Success

Jeremy Brown November 24, 2021 Ensure that the 2021 holiday season will be even more successful with these last-minute tips! Managing Bidding during a Sales Event Before the sale: Find out Revenue-Per-Click or Conversion-Rate uplift from historic sales as a percentage. On the day of the sale: Apply your historical percentage uplift calculated as a … Continue reading Effective Last-Minute Tips and Tools for Holiday Success

Last-minute tips to get your email marketing in shape for Black Friday and Cyber Monday sales

How to stand out in your subscribers’ inboxes during the holiday rush. Jennifer Cannon on November 25, 2019  This is the sixth installment in our series on marketing to the managed inbox. Reaching the managed inbox is a multi-layered process that involves a growing number of marketing resources and is more challenging than ever before. Thanks … Continue reading Last-minute tips to get your email marketing in shape for Black Friday and Cyber Monday sales

Last-Minute Google Ads Campaign Tips to Implement Today

Nicole Blanckenberg — December 7, 2018 Follow @https://twitter.com/NicoleBlancken — December 7, 2018 QuinceMedia / Pixabay With the right last-minute Google Ads campaign, there is still time to cash in on 2018 holiday spending. Black Friday and Cyber Monday have come to an end and you may be knee-deep in fulfillment, but it’s not over yet. … Continue reading Last-Minute Google Ads Campaign Tips to Implement Today

Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers

Just 5 percent of the retailers plan to focus spend on late-season shoppers. according to a Nanigans study. Robin Kurzer on October 17, 2018 at 3:06 pm A new study out this week from ad platform Nanigans suggests that most retail marketers plan to prioritize their digital advertising spend on Black Friday — and ignore … Continue reading Black Friday to dominate holiday ad budgets, leaving little for last-minute shoppers

Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys

Columnist Purna Virji shares her tips for advertisers in capitalizing on game-day search volume. Purna Virji on January 30, 2017   Ah, Super Bowl Sunday. There is no bigger day for football — or advertisers. And whether they’re on their couch or at a neighborhood watering hole, fans of both will be tuning in to … Continue reading Commercial success: 3 last-minute PPC tips to pump up the effectiveness of Super Bowl LI TV ad buys

How to Make Your Product More Attractive to Last-Minute Holiday Shoppers

Joel Goldstein — December 20, 2016 Follow @joelgoldstein— December 20, 2016 We’re in the midst of the holiday season, and although many people probably wrapped up their holiday shopping right after Thanksgiving, there will always be a large group of consumers who wait until the last minute possible. Brands who are looking to maximize sales … Continue reading How to Make Your Product More Attractive to Last-Minute Holiday Shoppers