Amanda ClarkJuly 27, 2015 There are plenty of ways to build an audience for your company Facebook page, to extend its reach and its influence. Many Facebook marketing methodologies are rather costly, of course, and nearly all of them require a long-term commitment and a big-picture mindset. But what if we told you there was … Continue reading How to Invite People You Know to LIKE Your Facebook Page
Alison MurdockJuly 25, 2015 If you’re like most small-to-medium business owners, you’re probably trying to accomplish a lot with a small team. You might have just a few people who split sales and marketing duties, or you might be trying to build a sales team or marketing team from the ground up. At the same … Continue reading 3 Things All Leaders Should Know About Data and Predictive Analytics
Jon MarsellaJuly 22, 2015 The disruption to the widespread on-premise and self-hosted ecommerce paradigm began in 2010, as the world’s most popular SaaS shopping cart offerings were just getting off the ground. Since then, modern SaaS platforms have continued to improve overall product sophistication and customer support experience. They’ve become increasingly well funded, more technically … Continue reading How to Know if a SaaS Ecommerce Platform is Right for Your Business
Deidre PaknadJuly 22, 2015 The 5 Questions You Need to Ask to Win Hearts and Minds Faster Change agents and their ideas are the life force of organizations. Innovation of all kinds is essential for organizations to grow and thrive; in fact, organizations that can more easily respond to new facts and conditions have a … Continue reading Change Agents: Know Thy Audience
Suzanne HoenigJuly 22, 2015 Not quite another four-quadrant model — 4R’s Reach, Revenue, Retention, & Relationship Let’s step through this labyrinth, so you can get some traction out of your social media efforts. You already know it’s important to have goals “Having” goals takes a lot of work. I mean, sure, I’d like to be … Continue reading Do You Even Know What Your Social Media Goals Are?
Laurie Sullivan @lauriesullivan, (July 22, 2015) Connecting with consumers during their time of need has been Google’s mantra for at least the past year. Will it rain? Where are the fireworks? How do I make the perfect hamburger? It doesn’t only happen on a smartphone. Holidays consist of celebratory moments that people share with friends … Continue reading Labor Day Searches – What Marketers Need To Know
Marko SaricJuly 19, 2015 For this video study we looked at 1,000 Facebook pages with over 291 million page likes in the month of June. These pages uploaded 5,800 native videos and got 182 million total views in June. Let’s take a look at our findings and the insights you can use to improve your … Continue reading 17 Facebook Video Facts And Insights You Need To Know
Lee FrederiksenJuly 18, 2015 Lead generation means different things to different firms. For some, it might simply mean getting referrals from clients who are pleased with their work. For others, it might mean attending networking events. While seeking client referrals and networking are both legitimate approaches to lead generation, they are no longer the whole … Continue reading What Every Managing Partner Needs To Know About Lead Generation
Stacy GoodmanJuly 17, 2015 Since its inception, Pinterest has matured from a social sapling into a marketing force for brands. But while Pinterest’s features have evolved dramatically over the years, morphing into a platform driven by search, the company’s vision hasn’t. At its core, Pinterest was designed to help consumers pinpoint products, passions and ideas, … Continue reading What To Know About (And How To Leverage!) Buyable Pins
Tanner HackneyJuly 17, 2015 To the digital advertising novice, paid search advertising can be a frightening monster. But it doesn’t have to be. I’m here to turn on the lights and show you the pile of clothes in the corner isn’t so scary after all. Unfortunately, I can’t teach you all there is to know … Continue reading Get to Know PPC with These 5 Tips
