Stephanie Heitman — November 13, 2016 Follow @stephheitman— November 13, 2016 Facebook Lead Ads is a unique form of Facebook advertising that can help you generate leads right from the News Feed. But how do Facebook Lead Ads work and can they actually help your marketing? Here are three things you may not know about … Continue reading 3 Cool Things to Know About Facebook Lead Ads
by George Freitag, Op-Ed Contributor, November 10, 2016 As online shopping becomes more and more popular, the “local pack” in Google’s search results is quickly becoming the most important way for businesses to convert online customers into offline customers. As most businesses know, a key component to appearing in these local packs is optimizing your … Continue reading The Local Search Problem Most Businesses Don’t Know About
Lindsey Stemann — November 9, 2016 Follow @lindseystemann— November 9, 2016 What do LinkedIn and Benjamin Franklin have in common? They make your piggy bank a little heavier…Welcome to the family: LinkedIn Salary. You can now get a gauge on average salaries through LinkedIn’s newest product. Here are the three things you need to know … Continue reading LinkedIn Salary: Top 3 Things You Need to Know
Nadya Khoja — November 5, 2016 Follow @nadyakhoja— November 5, 2016 If you know anything about SEO and getting organic traffic, you know that ideally you want to get traffic that will convert into paying customers. So what do you do? You try to identify which keywords are most relevant to your company or product, … Continue reading Do You Know Which Keywords to Rank For?
Chris Cancialosi — November 5, 2016 Follow @gothamCulture— November 5, 2016 I know there are many entrepreneurs out there who aren’t funded to the gills. They’re no strangers to making every penny count toward realizing their vision. And if you can relate to this in any way, you’re probably like me— forever working to find … Continue reading 5 Things Every Entrepreneur Needs to Know About DevOps
Alice Chen — October 28, 2016 — October 28, 2016 There is a lot of credit card jargon in the industry, so we’ve rounded up some of the most important payment terms you need to know. 1. Acquirer An acquirer is also known as an acquiring bank. They solicit, underwrite, and own the merchant account … Continue reading Payments Glossary: The Top Payment Terms You Need to Know
by Christine Watts Follow @IOUFinancialOctober 26, 2016 We all have been told that it doesn’t matter what others think of us, and it should only matter what we think and know about ourselves. While this is good advice, when people are your bread and butter, knowing what they think of your business is important. In … Continue reading 6 Ways to Know What Your Patients Think of Your Practice
by Brad Swezey Follow @JustSmallBizOctober 25, 2016 Today I’m going to talk about what every small business should know about digital billboards. Digital billboards, for those of you that don’t know, are those screens on TVs, mainly, that you see in restaurants, hotels, etc. where there are advertisements and information. Today I’m going to talk … Continue reading What Every Small Business Owner Should Know about Digital Billboards
by Rintu BiswasOctober 24, 2016 Search engine optimization is an accumulation of strategies and techniques used to increase the number of visitors to a website by obtaining a high ranking in search results. An important feature of SEO is making your website intelligible for both users and search engine robots. SEO helps the engines figure … Continue reading How to Rank Your Brand New Website on Google; 23 Easy Tactics to Know
by Danny GoodwinOctober 24, 2016 A major redesign of the Bing Ads user interface is changing the way advertisers create new campaigns on the platform. Here’s are seven things that are changing, according to today’s announcement from Bing Ads. 1. Campaign Goals When creating a campaign, Bing Ads will first ask you to pick a … Continue reading 7 Bing Ads Changes That PPC Marketers Need to Know
