Debra Murphy — March 2, 2020 Facebook marketing has both grown and morphed into different forms over the years, but it has remained powerful. Small businesses can take advantage of the same audience that big companies have through Facebook marketing. As of 2020, there are 1.69 billion users on Facebook, and around 1.3 billion users … Continue reading 7 Facebook Marketing Trends Every Small Business Should Know in 2020
Tag Archives: Know
What Marketers Probably Don’t Know About Yahoo Small Business
What Marketers Probably Don’t Know About Yahoo Small Business by Laurie Sullivan , Staff Writer @lauriesullivan, February 26, 2020 Plans are in the works to expand Yahoo services through an offering the company calls Business Maker. The first version of this platform launched in October 2019. It’s offered through the company’s Verizon Business unit. The two … Continue reading What Marketers Probably Don’t Know About Yahoo Small Business
You Don’t Get It… and Don’t Know It
Paul Oestreicher — February 21, 2020 Like it or not, we don’t “get” a lot of things. Most importantly, we don’t get ourselves. The Harvard Business Review recently re-posted an article by Tasha Eurich where five years of research showed “95% of people think they’re self-aware, [while] only 10 to 15% actually are.” It’s a … Continue reading You Don’t Get It… and Don’t Know It
Everything You Need to Know About Cash Flow
Peter Daisyme — February 20, 2020 One of the most fundamental principles for a business’s success is also one of the most neglected—especially by new entrepreneurs who are often distracted from being focused on big-picture finances. Cash flow, or the measure of the amount of money being transferred in and out of your business, can … Continue reading Everything You Need to Know About Cash Flow
Lean Startup – What You Need to Know
Steven Imke — February 17, 2020 According to lean startup expert Eric Ries, “Lean Startup” consists of three components. Business Model Design Customer Development Agile Engineering The three components were designed to help businesses to become efficient, reduce the amount of time to get their product design right, and reduce the amount of initial cash … Continue reading Lean Startup – What You Need to Know
Know Your Numbers – Know Your Business
Elliot Begoun — February 12, 2020 Canva.com I don’t know why you continue to read these articles. Of late, they have not been very nice. This is yet again, another tough love article. I am going to risk coming across as a bit harsh because I believe the message is essential. If you don’t know … Continue reading Know Your Numbers – Know Your Business
7 Things to Know for Tax Year 2019
Jeffrey McNeal — February 10, 2020 While we are already in the second year following the Tax Cuts and Jobs Act, there are a couple and changes to be aware of when filing taxes this year. A comprehensive list of these updates can be found on the IRS website, however, below is a list of … Continue reading 7 Things to Know for Tax Year 2019
How Do You Know if You’re Ready to Sell Your Business?
Joe Cecala — February 10, 2020 After slowly building your business from the ground up, you’re finally ready to cash out on your investment. Or are you? Whether it’s because you want more time off or need capital to invest in a new venture, selling your company is the toughest business decision you’ll likely ever … Continue reading How Do You Know if You’re Ready to Sell Your Business?
SEO in 2020: What You Need to Know
Michael Flaherty — February 10, 2020 We made it to 2020! That in itself is something to celebrate! But, have you noticed all the search engine changes as we have leading up to this momentous year? What gives? What’s changed? What can you do to rank higher in 2020?! How is SEO in 2020 different … Continue reading SEO in 2020: What You Need to Know
Everything You Need to Know About Identity Resolution
Brittany Baker — February 4, 2020 In today’s digital age, it’s important to have a holistic view of prospects and customers and the ways they interact with your brand. That way, you can communicate with them in the most engaging, relevant, and consistent way possible—across all devices, platforms, and channels. One of the best ways … Continue reading Everything You Need to Know About Identity Resolution