Tim MatthewsAugust 19, 2015 Many presentations are, well, not good. If you want to stand out among the other startups and gain more press attention, buzz, investor dollars, and early customers, good presentations can help a lot. And I’m not impressed by war stories about busy execs to create their slides ‘in the cab from … Continue reading Startup Marketing Essentials: #4 How To Create A Killer Presentation
Olivier ChoronAugust 19, 2015 We all write content that we hope is going to be seen by a wide audience. We expect everyone to be really engaged, reading every last bit. Being shared on numerous platforms for all to see and admire. But self-promotion on social media is becoming increasingly difficult to achieve. The fact … Continue reading You May Have Killer Content But Who Actually Sees It?
Jimmy RodelaJune 30, 2015 © everythingpossible / Dollar Photo Club Just because your business is still on its startup phase doesn’t mean your audience should treat you as one. There is a way for you to create the illusion of making your business seem like an established brand even if your business is still new … Continue reading Killer Marketing Strategies That Will Make Your Startup Look Like an Established Brand
by Gary Dek June 24th, 2015 I cringe every time a blogger says “content is king”. I don’t think content has ever been king because the cliche implies that content trumps all and we all know that just isn’t true. Content alone does not drive traffic to a new blog. In fact, great content … Continue reading How To Execute A Killer Outreach and Link Building Campaign
Columnist Chris Silver Smith recounts the story of one man who made a horrific mistake and explains why we need a solution for protecting people’s privacy and reputations in the information age. Chris Silver Smith on June 15, 2015 Some of the work my search marketing agency does is “Online Reputation Management” — or, it … Continue reading How I Came To Work For A Killer: An Online Reputation Fable
Edward GeorgeJune 4, 2015 You are good, there is no denying it. Let’s be honest here, you are now at the point where you are planning your very own video marketing strategy. Whether you work for yourself or as part of a team this is a big responsibility, something that you should definitely be proud … Continue reading How to Produce a Killer Video Marketing Strategy
Jimmy RodelaJune 2, 2015 How do you get thousands of Facebook users to like, share, or comment on your posts? That is the million-dollar question that businesses and marketers who venture into Facebook marketing are drying to find out. For most businesses, the frustration lies on how they are aware of how their target audience … Continue reading 4 Killer Strategies You Can Use to Increase Your Facebook Engagement
Aaron AgiusMay 26, 2015 Remember when you first started blogging? Your mind was flooded with great blog post ideas – coming up with them wasn’t challenging. Instead, executing on those ideas is probably what was keeping you up at night. Then one day, you’re not sure how or why – your flow of ideas started … Continue reading 27 Killer Strategies for Brainstorming Blog Post Ideas
Angela Hausman, PhDApril 13, 2015 Images drive engagement, build excitement over your posts, induce clicks, and drive traffic. Unless you’ve been living under a rock for the past year or so, you know this. According the Jeff Bullas, articles with images get 94% more total views. Hubspot cites evidence from 3M showing that 90% of … Continue reading 5 Types Of Killer Images: Free Or Low-Cost Tools And Tricks Of The Trade
John SeniorMarch 26, 2015 Your customer base is dynamic and complex. If you’re trying to optimize across your entire population of users, traditional A/B experiments may fall short. In this case, you should consider a technique we call experimental design because it allows for massive increase in the amount of variance in your digital marketing … Continue reading For Killer Response Rates in Large Campaigns, Try Experimental Design
