Kim SpeierJanuary 30, 2015 SEO five years ago, or even one year ago, is quite different from the SEO of today. Google has implemented several changes to its algorithms that affect how searchers get results, and how marketers get your website found. People today are also spending a lot more time searching on mobile devices, … Continue reading SEO Is Changing: What To Do To Keep Up
Janette SpeyerJanuary 2, 2015 Shoppers looked to the Internet for their holiday purchases. With a tsunami of promos geared to the online space, how could they not “shop online and save?” The first order of marketing cleanup for any business should be to get their website sanitized, “promo-tised” and optimized for search asap. Why? Because … Continue reading Website Holiday Housekeeping Tips to Keep Shoppers Shopping
The team at The Wirecutter spent hundreds of hours in their test labs to find the best gifts of 2014. By Jacqui Cheng The best gifts are often things that people wouldn’t get for themselves. Sometimes it’s because those items are too expensive or luxurious, and other times it’s because they didn’t even know … Continue reading 12 Holiday Gifts You’ll Want To Keep For Yourself
Terry Winters December 18, 2014 As the holidays approach, you may be wondering whether to close your business or stay open. During the initial growing years, many small business owners mistakenly keep the doors open during holidays in the hope of getting ahead of their competition or fear of losing customers. However, experts advise … Continue reading Holiday Shut Down: Should You Pause or Keep Going?
Ebony Grimsley December 11, 2014 Keeping Your Business Profitable During the Winter Months. Image by Vann Marie. Above Promotions Company. Digital Marketing Public Relations Tampa FL Surviving the winter months is a concern for many businesses. Consumer spending shifts to the holidays and the amount being spent greatly declines after the rush to spend on … Continue reading 3 Tips to Keep Your Business Hot in the Winter
Arik Hanson December 9, 2014 Two Facebook posts in the last week got me thinking: Should I really keep blogging? Does is still make sense for me? First, Geoff Livingston talked about how if he had to do it all over again, and start his social presence from the ground up, he would NOT blog. … Continue reading Should I Keep Blogging?
Deborah Sweeney November 23, 2014 When you first start your company blog, writing about your business seems second nature. You’re filled with ideas that you can’t wait to get on the computer screen. Every little small business topic inspires you; you’re overflowing with stimulation and knowledge on an array of applicable topics. And this may … Continue reading Keep Things Fresh On the Company Blog in 3 Steps
Laura Bruck November 18, 2014 With the holiday shopping season fast approaching, it’s important to be ready to protect yourself and your identity from scammers and fraudsters waiting to pounce — whether in crowded malls or the online marketplace. The Identity Theft Resource Center (ITRC), in fact, reports increased activity in its call center during … Continue reading Identity Theft And Holiday Cheer Don’t Mix: Tips To Keep Your Information Safe
by Joe Shlabotnik November 17th, 2014 Trends can rapidly change. seemingly with the wind. Good content remains an enduring cornerstone to digital marketing; that doesn’t look to be changing any time soon. But within a content plan, the players seem to be shifting all of the time. Which is why marketers need to keep up … Continue reading Keep Your Digital Marketing Strategy Current With These Upward Trends
By Jamin Andrews, Published November 6, 2014 A website is not something you create once and then leave it on the shelf hoping visitors will drop by to see it. Websites take time, commitment and consistency to make them relevant and popular. If you want to take your website seriously and increase your visitor numbers, … Continue reading How to Keep Visitors Coming Back to Your Website
