by Martha Spelman Follow @marthaspelmanAugust 13, 2016 You only need one customer. At a time, that is. You only need the one customer that buys. Customer profiling is imperative: the better you know your ideal customer and target them with valuable, relevant information, the better the odds that they will pay attention and buy. Figuring … Continue reading How to Get and Keep Your Ideal Customer
by Leana Yang July 27, 2016 Follow @burstsmsJuly 27, 2016 Happy customers help businesses thrive. Keeping your customers in that prime happiness zone, however, can get quite pricey. That’s why it’s important to focus on smaller incentive campaigns, which you can manage more consistently. This is where my favorite user engagement tool comes in – … Continue reading Keep Customers Happy, and Increase Your Engagement Levels With SMS
by Danny Wong July 12, 2016 Follow @dannywong1190July 12, 2016 Big fish enterprise customers are a dream to chase given the high dollar values of their accounts, but due to long sales cycles and high acquisition costs, some B2B businesses may lose money on short-term engagements and only achieve profitability on the account when the … Continue reading How to Keep Existing Enterprise Customers Happy
by Mari Kane July 9, 2016 Follow @blogsitestudioJuly 9, 2016 Despite its user friendliness, WordPress can have a mean streak sometimes. All kinds of errors can occur on your blogsite that screw up your workday big time, issues that make you rampage to the WordPress.org Forum and beg for answers. But a lot of the … Continue reading How to Fix WordPress Errors and Keep Your Site Humming
By Jessica Davis July 4th, 2016 Content curation is one of the best ways for businesses to keep their audience constantly engaged on social with minimum effort. By sharing content from relevant and popular sources, small businesses can gain the trust of their audience with ease and build credibility. Curated content is also a great conversation … Continue reading How Small Businesses Can Use Content Curation To Keep Up Their Social Media Presence
by Sue Cockburn June 18, 2016 Follow @SueCockburnJune 18, 2016 Quite often when I’m visiting a business website I’ll check out the ‘design by … ‘ info. Probably because I’m in the business of designing websites, but also because I’m curious by nature. What I’m surprised to see is how often these links when clicked … Continue reading To Keep Visitors on Your Site, Set External Links to Open in a New Tab
by Andrew Macey June 17, 2016June 17, 2016 For most businesses, the website is the primary driver of inbound leads. There is often a direct correlation between the quality of a lead and how much time they have spent on your website. Because of this, marketers are constantly working to increase the time visitors are … Continue reading 11 Keys to Keep Visitors On Your Site Longer
by Devon Vocke June 17, 2016 Follow @EvokeStrategyJune 17, 2016 According to eMarketer, businesses spent more than $ 170 billion in digital marketing in 2015. The industry is experiencing exploding growth that all businesses should tap into. However, those that lack experience are held back by some myths attached to digital marketing. And they may … Continue reading 7 Myths About Digital Marketing That Keep You From Growing
by Claude Harrington June 11, 2016June 11, 2016 We all know that explainer videos should be compelling. But, of course, that’s one of those things that’s easier said than done. And it’s a task that’s made even harder when you factor in that “compelling” is not a yes-or-no binary function. It’s not as simple as … Continue reading 6 Tips to Keep Your Explainer Video Compelling from Start to Finish
by Alex Glusman June 3, 2016 Follow @AlexGlusmanJune 3, 2016 Most small businesses have to fight for their share of the market, especially when it comes to web searches. Keyword rankings may fluctuate on a daily basis, leaving your business listing well below your competitors. Google AdWords is a pay-per-click advertising service that will help … Continue reading 5 Things To Keep In Mind When Using Google AdWords For Small Businesses
