by Cormac ReynoldsSeptember 4, 2016 As we’re all full well aware social media, particularly Facebook, Twitter and Instagram offer huge potential for businesses, or so we’re told by many. According to BrandWatch, there are over 2.3bn active social media users on the web and the average user has 5.5 social media accounts. That’s a lot … Continue reading Expert Roundup: Is Social Media for Business All it’s Cracked up to Be?
Tag Archives: It’s
Why it’s time to re-evaluate your AdWords account structure
Many changes and new features have rolled out recently in AdWords, and columnist Frederick Vallaeys believes this is the perfect opportunity to review your account structure. Frederick Vallaeys on September 2, 2016 We’re now seeing many of the changes AdWords announced in May rolling out to all accounts. This is great news in terms of … Continue reading Why it’s time to re-evaluate your AdWords account structure
Slow Website? Here’s Why It’s Damaging Your Business (And How To Fix It)
by Tony Messer Follow @AntonyMesserAugust 22, 2016 Let’s admit, we’ve all done it. Hit the back button when a website doesn’t load. It’s really frustrating isn’t? There’s something you want to check out and then you’re waiting for ages whilst the page slowly loads. There could be a number of reasons behind this, but if … Continue reading Slow Website? Here’s Why It’s Damaging Your Business (And How To Fix It)
Top tips to consider when it’s time to rebrand on social media
Thinking about doing a brand refresh on social media? Columnist Jordan Kasteler has some tips to steer you in the right direction. Jordan Kasteler on August 16, 2016 CMOs always have a wide variety of marketing strategies to work on: social media, SEO and PPC, content marketing and local and email marketing. However, one … Continue reading Top tips to consider when it’s time to rebrand on social media
Twitter turns stickers into ads for brands, but won’t say how it’s charging for them
Promoted Stickers marks Twitter’s latest attempt — and the latest example of a trend — to inject brands not only into people’s content feeds but into the actual content. Tim Peterson on August 15, 2016 Social advertising used to be about brands inserting themselves in people’s content feeds. It still is. But it’s also … Continue reading Twitter turns stickers into ads for brands, but won’t say how it’s charging for them
It’s Not All About the C-Suite: Why SDRs Should Prospect Multiple Levels Within an Organization
by Kim StaibAugust 15, 2016 Anyone working in client-based outsourced lead gen knows this conversation all too well: Vendor: Can you give me an idea of what profile you are looking for in regards to contact data procurement? Client: We ONLY want to talk to folks in the C-level suite, from companies with over 500 … Continue reading It’s Not All About the C-Suite: Why SDRs Should Prospect Multiple Levels Within an Organization
Market Your Business Like It’s 2016
August 3, 2016 This isn’t 2003, so why are you still marketing like it is? Have you ever received an email that you didn’t ask for? An email that was so obvious an attempt to solicit you, sent to your personal inbox, without your permission? How did that make you feel? A lot of business … Continue reading Market Your Business Like It’s 2016
Leaders Need to Accept That It’s Okay to Work From Home
by Irv Shapiro July 28, 2016 Follow @IfbyphoneJuly 28, 2016 You have to prove to your employees that you trust them—and that they can trust you. One of the biggest mistakes you can make as an entrepreneur is thinking you’re the smartest person in the room. I have always tried to surround myself with the … Continue reading Leaders Need to Accept That It’s Okay to Work From Home
As A Small Business Owner, How Can You Tell When It’s Time To Let An Employee Go?
by Justin Blanchard July 25, 2016 Follow @servermaniaincJuly 25, 2016 If you’re a small business owner, then eventually you’re going to have to fire someone. It’s an uncomfortable truth – and an unfortunate aspect of being in a leadership position. Of course, knowing that doesn’t make the process any easier, or any less intimidating. “Firing … Continue reading As A Small Business Owner, How Can You Tell When It’s Time To Let An Employee Go?
Is Your Database Inaccurate or Duplicated? It’s Time to Clean it Up!
by Ringlead Admin July 18, 2016July 18, 2016 Did you know that over 30% of the current records in your database are either duplicates or just bad data altogether? Imagine how much time your sales team is wasting managing those useless leads. Data Cleansing is the process of removing faulty or inaccurate data from any … Continue reading Is Your Database Inaccurate or Duplicated? It’s Time to Clean it Up!