Avinash Nair — July 18, 2018 Follow @AviNair52 — July 18, 2018 Americans love plastic, especially when it comes to shopping. 78% of consumers say that they would rather buy with a card than cash, and doing so typically leads to a larger purchase. Accepting credit card payments is basically a requirement for all businesses … Continue reading How SMBs Can Avoid the Major Risks Involved with Credit Card Transactions
Blake Beus — June 30, 2017 Follow @BlakeBeus — June 30, 2017 rawpixel / Pixabay There’s a lot of buzz right now about retention and engagement, both of which are strongly linked to onboarding. As Click Boarding says, “it’s during the new hire onboarding process that companies are most vulnerable to losing their newest employees.” … Continue reading Who (Besides HR) Should Be Involved with New Employee Onboarding?
Alex Ditty — June 16, 2017 Follow @seenmoment— June 16, 2017 How the new tools will impact your Instagram influencer marketing Instagram is once again making headlines in the influencer marketing industry with the announcement of new features to help brands and influencers execute and measure their paid partnerships on the platform. Instagram is considered … Continue reading Instagram is Getting More Involved In Influencer Marketing
Kyle James — June 5, 2017 — June 5, 2017 Redesigning a corporate website has become an item that most businesses feel is a necessary evil every few years. It sucks months away from the marketing team and by the time it’s finally launched it’s not uncommon for internal stakeholders to already be tired of … Continue reading Who in Your Organization Should Be Involved in Your Next Website Redesign?
by Kaitlyn HammondOctober 15, 2016 If you own a small business, you are already providing jobs and offering great products and services to your community, but sometimes these efforts can go unnoticed. That’s where Small Business Saturday comes in. This year, on November 26, customers across the country will shop in their community and recognize … Continue reading #ShopSmall: Get Involved to Get Profitable and Make a Difference
by Shana Rusonis February 9, 2016February 9, 2016 Whether you’re just getting started or working on building your optimization muscle company-wide, sourcing ideas for A/B tests from around the organization ensures that you incorporate a wide range of perspectives into your experience optimization strategy. Strategic test ideas can come from marketers, customer support agents, sales … Continue reading How to Get Everyone Involved in Optimization in 6 Steps
Kristen PatelJuly 5, 2015 We live in a time of instant connections, instant information and – potentially – instant gratification. We live in the era of Facebook Messenger, iMessage, and Whatsapp – and while these new apps and social platforms do offer you instantaneous contact, they’re not forgiving. Stalker Sarah can’t pretend that Beau’s lack … Continue reading Inbound Selling: How (And When) Should You Get Involved