Alejandra Zilak January 18, 2022 Once upon a time, in a galaxy far away, marketing entailed promoting your business in a TV commercial or magazine ad, then waiting for the phone to ring. Nowadays, in the age of inbound marketing and studying analytics, people are choosing to do extensive research prior to making a purchase. … Continue reading What is Experiential Marketing? (And How to Incorporate It Into Marketing Emails)
Sahail Ashraf January 17, 2022 TikTok uses sound, we know this. But brands don’t necessarily know how to capitalise on the impact of sound on audiences. Tiktok is now telling us how. While TikTok may well be known as a platform built on audio due to its focus on music, brands don’t necessarily know how … Continue reading TikTok Offers Insights Into Sound
Industry Moving Into A Post-Advertising World, Brandtech Group Founder Says by Laurie Sullivan @lauriesullivan, January 16, 2022 Purpose — what defines employees, consumers, and society — remains a major focus worldwide. As a keyword it represents the reason for being — why a business or someone exists in the world. Young leaders — who often … Continue reading Industry Moving Into A Post-Advertising World, Brandtech Group Founder Says
Jordan Bishop January 4, 2022 Annuities are a great way to invest, protect yourself from outliving your savings during retirement, and even protect a spouse or dependent from the financial consequences of your death. But, as with all financial instruments, annuities come with associated costs. Depending on the characteristics of the contract, an annuity’s costs … Continue reading The Real Cost of Annuities: A Look Into What You Pay for What You Get
Dmitri Lepikhov December 28, 2021 Outsourcing is a global economic driver. With business process outsourcing estimated to hit $ 113 billion revenue in 2021 — a number close to the net worth of Bill Gates — outsourcing helps 59% of businesses of all industries and sizes facilitate organizational processes. Deloitte’s 2020 Global Outsourcing Survey further … Continue reading 4 Ways to Turn Outsourcing Into a Positive Experience
The Expansion Of SEO Into All Business Areas by Jim Yu , December 22, 2021 Search engine optimization (SEO) has long been recognized as one of the most impactful, highest ROI marketing channels. Search is the starting point for 68% of online experiences, and ROI of SEO can be over 12 times greater than other … Continue reading The Expansion Of SEO Into All Business Areas
Young Entrepreneur Council December 22, 2021 When evaluating their successes and their failures at the end of each year, many businesses may find that their social media strategies didn’t perform in the way that they hoped, but, maybe due to a lack of resources or know-how, they plan to use the same strategy again in … Continue reading 12 Ways to Breathe New Life into Your Social Media Strategy Next Year
From site speed to link spam, here is how to recover lost traffic in 2022. Internet Marketing Ninjas on November 30, 2021 Navigating Google updates, algorithm changes, and diagnosing specific causes of traffic loss can be challenging. Throughout the past year, Google has been more aggressive, rolling out changes to their search algorithm, launching three … Continue reading Lost SEO traffic in 2021? Here are 3 potential reasons why (and how to recover your rankings heading into 2022)
How marketers can gain more insights from their lead lifecycles using status tracking. Corey Patterson on November 24, 2021 at 12:36 pm Gone are the days where traditional marketing fought on an even playing field with digital. The acceleration of technological growth, spurred on by the pandemic, has transformed campaigns and the ways brands generate … Continue reading 3 ways to gain more visibility into your lead lifecycle
Yash Chawlani November 12, 2021 As a recruiter, you already multi-task between sourcing candidates, screening resumes, scheduling discovery calls, and progressing candidates in the hiring pipeline. This means you’re constantly updating your candidates, collaborating with recruiters and hiring managers, scheduling interviews, following up with prospects, and more. Recruitment automation can help you speed up your … Continue reading 5 Easy Ways to Introduce Automation Into Your Recruiting Workflow
