Debra Murphy July 1, 2020 AI is expected to yield $ 14 trillion additional revenue and 38% increase in profitability by the year 2035. It has helped businesses enhance their customer experience by approaching them with relevant and data-driven insights. It’s high time small businesses start making the most of this AI revolution. AI can … Continue reading Empowering Email Marketing Strategy With Artificial Intelligence (AI)
Peter Mulford June 24, 2020 Many companies are ready to go all-in with artificial intelligence. In fact, spending on AI systems will increase by 31% this year, reaching $ 49.2 billion. This technology promises to shift the way we live and work, whether it helps us manage our lives, takes the reins with transportation, or … Continue reading 3 Ways Managers Can Get Ahead of Artificial Intelligence
Ed Muzio June 23, 2020 A friend reports her small local grocery with one entrance and three aisles has implemented one-way aisles in response to COVID-19, presumably to improve traffic flow. Now I haven’t seen schematics, but a basic understanding of odd numbers tells me that unless one aisle is twice as wide as the … Continue reading Group Intelligence Requires Awkwardness. Let’s Quit Trying to Manage It Away
Thomas Griffin June 18, 2020 Problem-solving is a key part of a leader’s toolkit. A leader has to juggle several roles, functions, and solve complex problems. The situations you deal with are also going to be varied. Because of this, you need to be able to adapt to different situations and change the techniques you … Continue reading Why Leaders Should Develop Contextual Intelligence (And How To Do That)
Beatrice McGraw — February 21, 2020 Artificial Intelligence Marketing (AIM) provides superior solutions to bridge the gap between analytics and execution. It is the process of going through massive piles of data to originate positive results. As per the courtesy of Forbes, retailers invested around 5.9 billion US dollars on AIM. North America, Europe, and … Continue reading Artificial Intelligence Marketing is the AIM of Advertisers in 2020
Brian Wallace — January 24, 2020 Getting ahead of the competition is much easier with the help of artificial intelligence (AI). 60% of business leaders desperately need a method for AI use; however, only half of their organizations actually have a plan set. It’s 2020- new year, new enterprise needs. The most important thing to … Continue reading Prepare Your Business to Implement Artificial Intelligence [Infographic]
To ensure emails are delivered as intended, marketers may need to wade into the technical nitty-gritty. Pamela Parker on November 8, 2019 We’ve been exploring the Periodic Table of Email Optimization and Deliverability over the past few weeks, and today we’ll delve into the not-so-sexy, but still vitally important, area of infrastructure. While marketers may … Continue reading Email marketing: Infrastructure intelligence
Gleb Tsipursky — November 6, 2019 Follow @Gleb_Tsipursky True leaders at any level of the totem pole show their leadership primarily through emotional intelligence, knowing and managing their own emotions. After all, the only things we can control in life are our thoughts, feelings, and behaviors, and if we can manage those, we can lead … Continue reading What True Leaders Know About Emotional Intelligence
Jody Glidden — September 19, 2019 — September 19, 2019 A referral is the kick start to the buying process for a staggering 84 percent of all buyers. That means client satisfaction should be a top priority if you want to grow top-line revenue. Not only do happy clients make glowing recommendations; they also stick … Continue reading Everything You Need to Know about Relationship Intelligence Automation
Our interview with Josh Anton, CEO of X-Mode, takes up the state of location, what marketers need to look for in a data partner and, of course, privacy. Greg Sterling on September 3, 2019 There are perhaps 20 companies offering location data or location analytics. X-Mode is less well-known than many others but says it’s … Continue reading Pulling back the curtain on location intelligence
