Tom Martin November 2, 2021 I recently discovered some incredibly interesting social media advertising research produced by Travis Chambers and his firm. They analyzed $ 80,000,000 in social ad spend covering 30,000 different creative assets to try and figure out what kind of ad types are most effective on social media. And frankly, what they … Continue reading Here’s Why You Should Be Creating Social Media Infomercials Instead of Ads
Richard Tiland October 22, 2021 Are you looking to grow your business? We’ll assume the answer is yes! As a business owner, you’re probably very familiar with social media platforms such as Facebook, Instagram, or TikTok. You might even be using them to promote your offer. That’s terrific. But if that’s the case, you also … Continue reading Forget TikTok – Try These Booming Social Media Networks Instead
Matt Ambrose July 22, 2021 How to attract high quality clients… But WITHOUT spending hours writing free swipes for each one. Send them an action plan on how you can heal a gaping wound in their business instead. To give you an example of why you should… I recently hung my shingle in the Nothing … Continue reading Stop Sending Clients Swipes! Offer to Heal a Gaping Wound Instead
Nikola Roza August 26, 2020 Link building is hard. It’s the major hurdle newbie bloggers face when building their online empires. And more often than not, these bloggers turn to followed blog comments as an easy and affordable source of links. But is blog commenting for links worth it? Or is it a waste of … Continue reading 5 Reasons Why Followed Blog Comment Links Are a Waste of Time – and What to Do Instead
By Justin Pot—Zapier August 29, 2020 Remember your coworkers? They stopped being three-dimensional people months ago and were replaced with fuzzy moving images that you talk over constantly because of lag. Zoom burnout is a well-documented phenomenon, and we’re all feeling it. Hard. So you shouldn’t feel bad if, after a coworker proposes a group … Continue reading Sick of virtual happy hours? Try these 5 activities instead
Hannah Squires — May 3, 2020 I have previously written about animation as the video marketers secret weapon and have recently written a sister blog article breaking down the various different animation styles. But now with shoots becoming increasingly challenging, the value of animation may be greater than ever as brands start exploring new avenues … Continue reading Animate Your Story Instead
Liz Kislik — December 20, 2019 Follow @lizkislik During a conversation I had recently with Jason Dykstra of the Thriving Leaders podcast about the value of conflict, he asked me about the practicality of using an open-door policy as a tool for encouraging employee participation. I told him I encourage executives not to use the … Continue reading This Is What to Do Instead of Having an Open Door
Peter Daisyme — December 3, 2019 Believe it or not, failure is often a good thing. Doing so tends to teach you much more than when you succeed. It allows you to reevaluate and find ways to be better. When we succeed, it can be harder to motivate yourself to improve — since we’ve gotten … Continue reading Stop Glamorizing Failure. Rich People Do This Instead.
Sourov De — November 5, 2019 Here’s the scenario. You’re managing a successful business. Leads are coming at you day in and day out. You’ve maxed out hours, but customers can’t get enough of you and your team. They need more! What do you do? Do you extend the workday? Close the door on new … Continue reading Think Hiring is the Answer? Try This Instead
Judy Caroll — August 2, 2019 Follow @JudyCaroll1 — August 2, 2019 Software end users keep changing. This is especially true for the new end users. Their mindset and what tickles their ears and interests are not quite the same as those of past customers. We have the internet to thank for all types of … Continue reading Outdated SaaS Sales Tactics and What You Should be Doing Instead
