New Intercom Surveys and Switch aim at expanding the omnichannel service experience. Chris Wood on March 24, 2022 Today, customer engagement software company Intercom launched two new products – Surveys, a real-time insights tool, and Switch, a tool that transfers customers from a phone queue to Intercom’s Messenger support. They also announced a redesign of … Continue reading Intercom introduces new customer service and insights products
Tag Archives: Insights
Omnicom brings purchase insights to marketers with Affinity Solutions agreement
The multi-year agreement connects Affinity Solutions’ retailer purchase transactions with Omnicom’s data and analytics division, Annalect. Chris Wood on March 7, 2022 Today, Omnicom Group announced a multi-year agreement with purchase behavior and data company Affinity Solutions, putting to work their data from over 7 billion credit and debit card transactions annually. The deal will integrate … Continue reading Omnicom brings purchase insights to marketers with Affinity Solutions agreement
TikTok Offers Insights Into Sound
Sahail Ashraf January 17, 2022 TikTok uses sound, we know this. But brands don’t necessarily know how to capitalise on the impact of sound on audiences. Tiktok is now telling us how. While TikTok may well be known as a platform built on audio due to its focus on music, brands don’t necessarily know how … Continue reading TikTok Offers Insights Into Sound
4 Third-Party Tools You Can Use to Gain Powerful Instagram Analytics Insights
Rafaella Aguiar October 5, 2021 Tracking Instagram analytics is an absolute must for every business that markets itself on Instagram. Analytics help you understand how your posts are performing and what your audience wants to see. And when you know that, it’s easy to post the content people want so your account — and your … Continue reading 4 Third-Party Tools You Can Use to Gain Powerful Instagram Analytics Insights
Social Media Branding Insights For Startups
DeJuan Wright August 31, 2021 As the owner of a startup, many things can probably seem overwhelming at times. From managing inventory, clients, accounting, staff, payroll, and a myriad of other things that can only be managed by you — the owner, or other top managers of the brand. However, one of the easiest things … Continue reading Social Media Branding Insights For Startups
Instagram Boss Adam Mosseri Offers Key Insights Into His Platform
Sahail Ashraf June 26, 2021 Adam Mosseri, Chief at Instagram, recently offered some useful insights into how marketers might get the most out of the platform. In the last few days, Instagram held a special Creator Week panel series, which was a great way to bring together Influencers and experts around the platform and it’s … Continue reading Instagram Boss Adam Mosseri Offers Key Insights Into His Platform
New LinkedIn Recruiter Feature: Candidate Insights
Jim Cusick June 12, 2021 LinkedIn is synonymous with attracting talent and searching for a new role. However, we will be the first to tell you all the other ways to use LinkedIn. The platform has helped so many with sales, branding, thought leadership, professional development, and networking, to name a few. With all of … Continue reading New LinkedIn Recruiter Feature: Candidate Insights
4 Areas of Actionable Buyer Insights Can Help You Deliver a Differentiating Digital Buying Experience
Tony Zambito May 21, 2021 Marketing and Sales Leaders Can Leverage Buyer Insights To Create Rewarding Digital Buying Experiences For Buyers One significant outcome of the COVID-19 pandemic is the increasing desire on the part of buyers for digital buying experiences. Not that this type of outcome was ever in question. The capability to offer … Continue reading 4 Areas of Actionable Buyer Insights Can Help You Deliver a Differentiating Digital Buying Experience
7 Reasons to Update Your Buyer Insights and Buyer Personas
Tony Zambito November 24, 2020 We have all encountered an experience where we happenstance upon a picture. Seeing an old picture in a new light. Perhaps it is a picture of your children. Or a photo of a relative in their later years and no longer with us. A momentous occasion, such as a family … Continue reading 7 Reasons to Update Your Buyer Insights and Buyer Personas
Insights 101: Everything You Need To Know About Instagram Analytics
Rafaella Aguiar October 12, 2020 Proper usage of Instagram analytics is essential to the success of any business that uses Instagram for marketing. Indeed, without a way to measure your progress, it’s hard to tell if you’re making any — or worse, if you’re going in the entirely wrong direction. Luckily, Instagram includes a built-in … Continue reading Insights 101: Everything You Need To Know About Instagram Analytics