Joseph GrennyJune 18, 2015 Leaders frequently make miscalculations in trying to influence change. Too often, they bet on a single source of influence rather than tap into a diverse arsenal of strategies. Our research shows that the main variable in success or failure is not which sources of influence leaders choose. By far, the more … Continue reading How to Exponentially Increase Your Influence
Tag Archives: Influence
Late Night Talk Shows Influence Digital Trends
ZOG DigitalJune 9, 2015 Talk shows have always influenced American culture—from the golden days of Ed Sullivan and Johnny Carson, to the modern age of late night newcomers and an endless variety of digital competitors. These shows offer entertainment, variety, and opinions that viewers care about, driven by a single voice. Each night, talk show … Continue reading Late Night Talk Shows Influence Digital Trends
4 Tips On How To Use LinkedIn To Build Powerful Influence
Sebastien BoyerMay 25, 2015 Ever stood in the corner at a networking event and felt like a dork? Focusing on business networking in just a traditional way is a dumb idea. It doesn’t scale. Often ineffective and it can be a total waste of time. Trying to suck up at breakfast business networking events and … Continue reading 4 Tips On How To Use LinkedIn To Build Powerful Influence
Social Media’s Undeniable Influence On World Events: What This Means For Business
Manal BouchacraMay 13, 2015 Looking back two world events unraveled off the wheels of social media and both were political- Obama’s rise to presidency and Mubarak’s fall. Social media played a role in different parts of the world for opposing reasons. Why was Twitter and YouTube so important in the American elections and Spring revolution? … Continue reading Social Media’s Undeniable Influence On World Events: What This Means For Business
Revenge of the YouTubers: The Growing Power of Social Influence Marketing
Chris HortonMay 8, 2015 There I found myself, roused from my slumber in the dead of night by a muffled chorus of voices coming from the other room. Bleary eyed and disoriented, I stumbled out of bed and headed to the bedroom door, reaching for any kind of weapon to fend off the would-be assailants … Continue reading Revenge of the YouTubers: The Growing Power of Social Influence Marketing
Building Influence Rapidly
Brent PohlmanApril 3, 2015 Everyone these days is talking about content marketing. Many people write content about their companies, their clients and their product/service offerings. It is a great way to get your company noticed online and it can help drive people to your company online and offline through word-of-mouth. Have you ever thought of … Continue reading Building Influence Rapidly
The Big Influence of Small Business [Infographics]
Jessica KornfeindMarch 4, 2015 It’s often said that small businesses are the backbone of our economy. But is there any truth to that? If you haven’t figured it out by now, yes-small businesses are a big deal. Bringing growth to local economies and warmth to the hearts of communities, small businesses are something to be … Continue reading The Big Influence of Small Business [Infographics]
Increase Your Influence With LinkedIn’s Long-Form Publishing
Vishal PindoriyaFebruary 28, 2015 Influence is earned. It can’t be bought, swindled, or given through some anointing process. It’s a reputation, and reputations must be earned through experience and interactions. Blogging can help accomplish that goal, and social media is an incredible tool for becoming an influencer as well, but you have to build a … Continue reading Increase Your Influence With LinkedIn’s Long-Form Publishing
Writing Habits Explained: How They Can Influence Your Business [Infographic]
Alex StrikeFebruary 11, 2015 When you write books, articles, reviews, essays or blog posts your goal is to impress your reader and create content worth checking. Yes, somewhere deep inside we all want to be popular and recognizable authors, and we believe our writing skills will be enough to become second Hemingway or Coelho at … Continue reading Writing Habits Explained: How They Can Influence Your Business [Infographic]
How to Increase Your Social Influence
Personal Branding BlogFebruary 8, 2015 No longer is your social importance measured solely by the number of followers you have. More important than quantity is the quality of engagement you have with the people who follow you. Resources such as Klout, measure this level of engagement as a way to quantify your influence. Social influence … Continue reading How to Increase Your Social Influence