Tag Archives: Imperative

Lead, Transform, Operate: A 3-Step Imperative for the Modern CFO

Nathan Ive — August 16, 2017 — August 16, 2017 CFOs today face several ever-evolving challenges. Digital disruption continues to change the way business gets done everywhere from self-driving cars to closing the books. Additionally, businesses embracing hybrid business models that are bridging the internet-brick and mortar gap need to experiment and innovate without spending … Continue reading Lead, Transform, Operate: A 3-Step Imperative for the Modern CFO

Digitizing HR: Why It Is Imperative For Organizational Success

Sireesha Allaparthi — November 21, 2016 Follow @sutisoft— November 21, 2016 Digital transformation is creating waves across all the business functions and processes, and HRM is no exception. Digitizing HRM is about ensuring reliable access, and connecting and leveraging skilled professionals by implementing strategies that use digital connections and tools. Digital technologies can empower HR … Continue reading Digitizing HR: Why It Is Imperative For Organizational Success

The Data Quality Imperative

by Ted McConnell, Featured Contributor, October 13, 2016 Earlier this month, OMD’s Julie Fleischer and Neustar’s Steven Wolfe Pereira poked at data integrity issues during a Chicago conference, creating some timely swirl by highlighting a simple truth: We lack data integrity standards. Advertisers are becoming skeptical of claims about data. We owe them some accountability, but … Continue reading The Data Quality Imperative

Accurate Data Sources Are Imperative To Successful Prospecting [Infographic]

by Megan Tonzi November 28, 2015November 28, 2015 Are your reps improving their data and conversions? According to Dun & Bradstreet’s State of B2B Marketing Data 2015, 54% of the 223M+ data records that were analyzed did not include a phone number. Organizations that are lacking a complete and consistent view of their prospects run … Continue reading Accurate Data Sources Are Imperative To Successful Prospecting [Infographic]

4 Reasons Social Collaboration Is a Business Imperative

Shelly DuttonApril 21, 2015 For more than 1.5 billion people worldwide, it’s a daily ritual to visit a social site to review feeds, upload pictures, share stories, and work toward common good. In the last few years, social technology has become a cultural, social, and economic phenomenon. We’ve watched personal triumphs and tragedies, as well … Continue reading 4 Reasons Social Collaboration Is a Business Imperative

8 Reasons Why Loyalty Programs Are Imperative For Marketers

If you’re on the fence about loyalty programs, columnist Steve Olenski is here to explain why you ought to seriously consider implementing one. Steve Olenski on December 22, 2014   Companies throughout the nation are now utilizing loyalty programs more often than ever before. These organizations understand the importance of retaining existing customers and choose to … Continue reading 8 Reasons Why Loyalty Programs Are Imperative For Marketers