Steven Kwok October 11, 2021 Customer shopping habits changed to an extent irrevocably, when the coronavirus crisis arrived. It taught us we could become ill simply by shopping in close proximity to other people. Governments also locked us down and temporarily paused non-essential retail. Traditional customers hesitated for a moment, and then migrated to the … Continue reading The Pandemic’s Impact on E-Commerce: 4 Significant Trends (2020-2021)
Georgi Mamajanyan September 17, 2021 Cyberspace has been revolutionized in the past couple of decades and now there are more people using internet services and mobile devices than ever before. But with all the advantages to anything, there are also some downsides. The alternative medium of communication has also somehow enabled bullies to harass people … Continue reading What Is Cyberbullying and How Does It Impact Work Productivity?
Michelle Morgan September 17, 2021 Facebook has been a crazy powerful advertising platform for nearly 10 years now. It’s part of the duopoly most companies talk about, along with Google Ads, as they are the easiest platforms to get started with in advertising. Over the years, the targeting options have gotten super granular to help … Continue reading Privacy’s Impact on Facebook Ad Targeting (+8 Tips to Succeed)
Matthew Popham September 3, 2021 A CRM system is a tool used to organize and store all data related customer information. It allows you track sales leads, phone calls, emails, meetings in one central hub for improved efficiency of operations with your customers. Because we have all the customer data in one hub, it greatly … Continue reading The Impact of Using a CRM on Business Activities
Jake Link July 20, 2021 You might have heard about Apple’s upcoming Mail Privacy changes and how they’ll impact email marketing. Perhaps you’ve heard people saying, “The email open rate is dead!” or that Apple Mail Privacy will forever change the landscape of email marketing. And now you’re looking to see what all the fuss … Continue reading How Apple’s Mail Privacy Changes Impact Email Marketing
Just How Much Do Google Reviews Impact Your SEO Ranking? Ruhi Van Andel | June 3rd, 2021 Is there a link between search engine optimization (SEO) and Google reviews? If there is, how much does it affect the rankings? Join us as we explore the power of the almighty Google Review! Before technology transformed the … Continue reading Just How Much Do Google Reviews Impact Your SEO Ranking?
Saajan Sharma May 13, 2021 Covid-19 had a drastic impact on the economy and human life. Organizations had to go through a huge unforeseen transition from office to working from home. These transitions changed the execution of the human resource management system. Functions such as employee performance management, rewards management, benefits administration, enhancing productivity of … Continue reading How Covid-19 Had an Impact on Workforce Management
Chanakya Kyatham May 12, 2021 There is no denying the fact that Artificial Intelligence and Machine Learning are influencing every part of the tech industry. AI and ML are everywhere, from the corporate world to gaming stations, and perhaps, more than our regular lives, AI is impacting the business world more. Tech giants like Facebook … Continue reading Why Is AI & ML Important and How Will It Impact Business?
BrandTotal CMO Survey Evaluates Advertising Creative Performance, Impact by Laurie Sullivan , Staff Writer @lauriesullivan, May 4, 2021 Evaluating creative performance is key to successful advertising campaigns. At least that’s what BrandTotal suggests, based on results of a survey conducted in April in which more than 500 CMOs of consumer-facing brands across the United States participated. … Continue reading BrandTotal CMO Survey Evaluates Advertising Creative Performance, Impact
Christa Tuttle April 12, 2021 When you look at stats collected on lead nurturing, it proves that lead nurturing programs are a key focal point for B2B marketers as 74% of companies say their top priority is converting leads into buyers. While many businesses report that their qualified leads turn out to be longer-term opportunities, … Continue reading Lead Nurturing: 5 Things to Consider to Make the Most Impact
