Use AI to eliminate busywork and uncover better account insights so your team can spend more time building the relationships that win deals. By Steve Armenti Published on July 9, 2026 AI has taken over go-to-market, and that’s not hyperbole. In Salesforce’s 2026 State of Sales report, 87% of sales organizations said they … Continue reading You’re using AI to scale the wrong part of GTM
Buyers don’t browse anymore. They consult AI. Discover how your GTM playbook must evolve to stay visible, relevant and ahead. Tim Hillison on July 31, 2025 Monday’s stand-up starts with a mystery: our dream prospect — an enterprise logo we’d flagged as a high-fit target months ago — just signed with a competitor. No … Continue reading Adapting your GTM to win the AI-driven buyer
