Struggling to attract quality B2B leads? Learn to build an effective ICP, integrate it into your strategy and avoid common mistakes. Michael Maximoff on January 26, 2024 Generating revenue growth is the ultimate goal for any B2B founder. While many other metrics matter, revenue is what enables success. Do you know what drives revenue growth? … Continue reading How to develop a winning B2B ideal customer profile
Tag Archives: Ideal
Why economic downturns are the ideal moments to take a risk
By Shirley Romig August 28, 2022 I have uncanny timing in switching industries right before a crisis. Over the past 20 years, I’ve learned that careers are like roller coasters: There will be highs and lows, and none of them are permanent. What shapes how we feel during this crazy ride is … Continue reading Why economic downturns are the ideal moments to take a risk
Stuck Making a Big Decision At Your Agency? Consider Your Ideal Outcome vs. Minimum Acceptable Outcome
Karl Sakas January 7, 2022 Stuck on a decision? Consider your Ideal Outcome vs. your Minimum Acceptable Outcome. A client reached out asking for advice on a tough decision they needed to make—they’d tried working through it on their own, but they couldn’t make a decision. They told me about their dilemma and I immediately … Continue reading Stuck Making a Big Decision At Your Agency? Consider Your Ideal Outcome vs. Minimum Acceptable Outcome
5 Steps to Developing Your Ideal Social Media Strategy
Brian Shivraj August 26, 2021 Do you see the part social media plays in your life? The use of Facebook, Instagram, Twitter, and Snapchat has become an integral part of our lives, and there is no denying it. Did you know that more than 20% of the entire world’s population have their profiles on Facebook? … Continue reading 5 Steps to Developing Your Ideal Social Media Strategy
21 Inspiring Mission Statement Examples That Captivate Ideal Buyers (+ Template)
Alejandra Zilak August 6, 2021 Quick. What’s the first thing you think about when some of your favorite businesses come to mind? If you’re into places like Sprouts and Whole Foods, your first instinct may be to think about organic, fair trade products. If you’re a caffeine addict, you may immediately think of the comfort … Continue reading 21 Inspiring Mission Statement Examples That Captivate Ideal Buyers (+ Template)
How to Create Blog Content to Attract Your Ideal Target Audience
Susan Friesen April 8, 2021 4 Easy Steps to Refresh Your Blog to Get More Qualified Leads If you have a blog, you know that creating fresh, valuable content is key to your overall success. By posting well-written content on a regular basis, you’ll improve your search rankings and drive traffic to your business. But … Continue reading How to Create Blog Content to Attract Your Ideal Target Audience
3 LinkedIn Lead Gen Tools Ideal for B2B Companies to Market Themselves
Laura Bailey-Wickins March 17, 2021 Business owners around the world are asking themselves this very question: should I market my B2B company on LinkedIn? Well, let me start off this article with a few facts: So my simple answer to this question is a resounding yes. The platform has evolved since its inception in 2002. … Continue reading 3 LinkedIn Lead Gen Tools Ideal for B2B Companies to Market Themselves
3 Tips to Connect With Your Ideal Client
Karen Repoli October 13, 2020 Part of your marketing effort is sharing your philosophy and coaching style with your followers in the hopes that they will get to know, like, and trust you enough to become a client or purchase your product (marketing in a nutshell). As with any comprehensive marketing plan, it needs to … Continue reading 3 Tips to Connect With Your Ideal Client
How to Find Your Ideal Client on Social Media
Karen Repoli August 19, 2020 A question I hear frequently is, ”Which social media site should I concentrate on?” My answer, “It depends.” It’s really not a simple question to answer. Before you make the decision, you have to do some internal investigation. Here are some questions to help you decide. Where does your target … Continue reading How to Find Your Ideal Client on Social Media
Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…
Betsy Kent July 19, 2020 In your quest to get clear about your ideal client (or customer), you’ve probably come across this: Finding Your Ideal Customer – 32 Questions You Should Ask. That list has made it a very popular post. It’s pretty clear that thousands of business owners are trying to find clarity around … Continue reading Stop Changing Your Mind About Your Ideal Client – Because You’re Leaving Money on the Table…
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