Ad intelligence provider Vivvix (formerly Kantar) forecasts continued growth in CTV and other digital platforms like YouTube. Nicola Agius on August 22, 2023 Connected TV (CTV) advertising broke records after ad spend reached $ 1 billion in June, according to a report by ad-research company Vivvix, formerly known as Kantar. Growth categories included household supplies … Continue reading CTV ad spend hits record-breaking $1 billion in June
Tag Archives: Hits
Meta mass layoffs: Latest round of job losses hits Facebook, Instagram parent company
By Michael Grothaus May 24, 2023 Updated Wednesday, May 24: Meta Platforms has begun what is expected to be its final round of large layoffs this year, according to reports in Reuters and elsewhere, and posts on social media. The job cuts, part of Mark Zuckerberg’s “year of efficiency,” were expected, as the CEO … Continue reading Meta mass layoffs: Latest round of job losses hits Facebook, Instagram parent company
Legislation to ban government use of facial recognition hits Senate for the third time
AI facial analysis demonstrates both racial and gender bias Swapna Krishna @skrishna Researchers from MIT and Stanford University found that that three different facial analysis programs demonstrate both gender and skin color biases. The full article will be presented at the Conference on Fairness, Accountability, and Transparency later this month. Specifically, the team looked at … Continue reading Legislation to ban government use of facial recognition hits Senate for the third time
EU hits Meta with $414m fine over advertising practices
Ireland’s data privacy board punishes Meta for effectively forcing users to accept targeted ads. Kim Davis on January 4, 2023 The Irish data privacy board has imposed a fine of 390 million Euros ($ 414 million) on Meta over advertising practices that are illegal under European Union law. Because Meta’s European operations are based in … Continue reading EU hits Meta with $414m fine over advertising practices
The Metaverse Hits An Impasse
The Metaverse Hits An Impasse by Todd Wasserman , Staff Writer, August 31, 2022 About a year ago, Facebook announced a pivot. Facebook would rename itself Meta and the focus would be on “bringing the metaverse to life and help people connect, find communities and grow businesses.” Right now, it appears that the metaverse has … Continue reading The Metaverse Hits An Impasse
FTC hits Twitter with snark and $150 million fine for allegedly selling security data to advertisers
Company broke previous promise to protect users’ personal information. Constantine von Hoffman on May 26, 2022 It’s never a good sign for a company when the Federal Trade Commission gets snarky. So, it was bad news for Twitter on Wednesday when the FTC said: “Twitter to pay $ 150 million penalty for allegedly breaking its … Continue reading FTC hits Twitter with snark and $150 million fine for allegedly selling security data to advertisers
Bored Ape Kennel Club Hits New All Time High Floor Price over 12 ETH
Matt Williams Last updated: 24 April 2022 The Bored Ape Kennel Club NFT collection has hit a new ATH floor price of over 12 ETH on Opensea. That means the cheapest one can be bought for is now over $ 36,000 USD, a huge rise considering they were first given away for free as part … Continue reading Bored Ape Kennel Club Hits New All Time High Floor Price over 12 ETH
Facebook finally hits a brick wall
With users declining for the first time ever and a steep drop in stock price, the social media giant is looking vulnerable. Kim Davis on February 4, 2022 The last few days have not been good for Facebook — or rather Meta, as we must learn to call the company. Shares fell almost 25% (and … Continue reading Facebook finally hits a brick wall
A Step-By-Step Guide to Write a Blog That Hits the Top SERPs
Stella Lincoln November 20, 2020 Successful content marketing is almost impossible without creating and publishing blogs on your website and social media profiles. Blogging is a great way to increase traffic, establish industry authority, user engagement, networking opportunities etc. The content provides a foundation for effective blogs, so producing them the right way is critically … Continue reading A Step-By-Step Guide to Write a Blog That Hits the Top SERPs
How to Repurpose Content for Email with a Greatest Hits Funnel
Brittany Berger — February 26, 2020 Let’s talk about content marketing and Cher. Yes, Cher. Because love her or hate her (I love her. I love her so much.), Cher is brilliant at content strategy and repurposing content, and we need to talk about it. So today we’re covering the main content repurposing strategy Cher … Continue reading How to Repurpose Content for Email with a Greatest Hits Funnel
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